Marketing operations manager
6 days ago
Job Title: Marketing Operations ManagerLocation: Bengaluru / Hyderabad preferablyDepartment: Growth MarketingReports To: Head of Growth MarketingJob Type: Full-TimeAbout Sonata Software:Sonata Software is a global IT services and solutions company, enabling digital transformation for enterprises through platform-based solutions, deep domain expertise, and a strong focus on customer success. We serve clients across industries including healthcare, life sciences, banking and financial services, retail, travel, manufacturing, and software product companies.Role Summary:We are seeking a highly analytical and process-driven Marketing Operations Manager to join our Growth Marketing team. This role is essential in driving operational excellence, optimizing marketing technology, and enabling data-driven decision-making to accelerate pipeline growth and customer acquisition.Key Responsibilities:Marketing Technology & Automation- Manage and optimize marketing automation platforms (e.g., Hub Spot) and ensure seamless integration with CRM systems like Microsoft Dynamics.- Manage existing Mar Tech stack, evaluate and implement new tools to improve marketing performance, scalability, and personalization.- Ensure data integrity and compliance with global data privacy regulations (e.g., GDPR, CCPA).Campaign & Lead Operations- Support the execution of global, vertical and regional growth campaigns by building scalable workflows and lead nurturing programs.- Collaborate with digital, content, and field marketing teams to ensure timely and effective campaign delivery.- Monitor lead flow, lead scoring, and routing to ensure alignment with sales processes.Analytics, Reporting & Insights- Build and maintain dashboards to track KPIs such as MQLs, pipeline contribution, CAC, and campaign ROI.- Provide actionable insights to optimize campaign performance and marketing spend.- Use advanced Excel skills (e.g., pivot tables, Power Query, macros, data modeling) to analyze large datasets and support decision-making.Project & Process Management- Drive operational efficiency by standardizing marketing processes and documentation.- Manage cross-functional marketing projects, ensuring alignment with business goals and timelines.- Maintain the global marketing calendar and coordinate key initiatives like product launches, webinars, and events.Budget & Vendor Oversight- Assist in managing the global marketing budget, including tracking spend and ROI.- Manage vendor relationships for marketing tools, platforms, and services.Qualifications:- Bachelor’s or master’s degree in marketing, Business, or a related field (MBA preferred).- 7+ years of experience in marketing operations, preferably in a B2 B IT services or Saa S environment.- Hands-on experience with marketing automation and CRM platforms.- Strong analytical skills and proficiency in tools like Power BI, Google Analytics, or Tableau.- Advanced Excel skills required (e.g., formulas, pivot tables, Power Query, VBA/macros).- Excellent communication, collaboration, and project management skills.- Familiarity with global marketing practices and compliance standards.Preferred Skills:- Experience with ABM (Account-Based Marketing) strategies.- Understanding of digital marketing channels and performance metrics.- Knowledge of the IT services and enterprise technology landscape.
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Marketing Operations Manager
2 weeks ago
hyderabad, India Sonata Software Full timeJob Title: Marketing Operations Manager Location: Bengaluru / Hyderabad preferably Department: Growth Marketing Reports To: Head of Growth Marketing Job Type: Full-Time About Sonata Software: Sonata Software is a global IT services and solutions company, enabling digital transformation for enterprises through platform-based solutions, deep domain expertise,...
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Marketing Operations Manager
1 week ago
Hyderabad, India Whatjobs IN C2 Full timeJob Title: Marketing Operations Manager Location: Bengaluru / Hyderabad preferably Department: Growth Marketing Reports To: Head of Growth Marketing Job Type: Full-Time About Sonata Software: Sonata Software is a global IT services and solutions company, enabling digital transformation for enterprises through platform-based solutions, deep domain expertise,...
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Marketing Operations Manager
1 week ago
Hyderabad, India Sonata Software Full timeJob Title: Marketing Operations ManagerLocation: Bengaluru / Hyderabad preferablyDepartment: Growth MarketingReports To: Head of Growth MarketingJob Type: Full-TimeAbout Sonata Software:Sonata Software is a global IT services and solutions company, enabling digital transformation for enterprises through platform-based solutions, deep domain expertise, and a...
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Marketing Operations Manager
2 weeks ago
Hyderabad, India Sonata Software Full timeJob Title: Marketing Operations Manager Location: Bengaluru / Hyderabad preferably Department: Growth Marketing Reports To: Head of Growth Marketing Job Type: Full-Time About Sonata Software: Sonata Software is a global IT services and solutions company, enabling digital transformation for enterprises through platform-based solutions, deep domain expertise,...
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Marketing Operations Manager
2 weeks ago
Hyderabad, India Sonata Software Full timeJob Title: Marketing Operations Manager Location: Bengaluru / Hyderabad preferably Department: Growth Marketing Reports To: Head of Growth Marketing Job Type: Full-Time About Sonata Software: Sonata Software is a global IT services and solutions company, enabling digital transformation for enterprises through platform-based solutions, deep domain expertise,...
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Marketing Operations Manager
2 weeks ago
Hyderabad, India Sonata Software Full timeJob Title: Marketing Operations Manager Location: Bengaluru / Hyderabad preferably Department: Growth Marketing Reports To: Head of Growth Marketing Job Type: Full-Time About Sonata Software: Sonata Software is a global IT services and solutions company, enabling digital transformation for enterprises through platform-based solutions, deep domain expertise,...
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Marketing Operations Manager
2 weeks ago
Hyderabad, India Sonata Software Full timeJob Title: Marketing Operations Manager Location: Bengaluru / Hyderabad preferably Department: Growth Marketing Reports To: Head of Growth Marketing Job Type: Full-Time About Sonata Software: Sonata Software is a global IT services and solutions company, enabling digital transformation for enterprises through platform-based solutions, deep domain expertise,...
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Marketing operations manager
6 days ago
Hyderabad, India Sonata Software Full timeJob Title: Marketing Operations ManagerLocation: Bengaluru / Hyderabad preferablyDepartment: Growth MarketingReports To: Head of Growth MarketingJob Type: Full-TimeAbout Sonata Software:Sonata Software is a global IT services and solutions company, enabling digital transformation for enterprises through platform-based solutions, deep domain expertise, and a...
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Marketing Operations Manager
1 week ago
Hyderabad, India Sonata Software Full timeJob Title: Marketing Operations ManagerLocation: Bengaluru / Hyderabad preferablyDepartment: Growth MarketingReports To: Head of Growth MarketingJob Type: Full-TimeAbout Sonata Software:Sonata Software is a global IT services and solutions company, enabling digital transformation for enterprises through platform-based solutions, deep domain expertise, and a...
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Marketing Operations Manager
1 week ago
Hyderabad, India Sonata Software Full timeJob Title: Marketing Operations ManagerLocation: Bengaluru / Hyderabad preferablyDepartment: Growth MarketingReports To: Head of Growth MarketingJob Type: Full-TimeAbout Sonata Software:Sonata Software is a global IT services and solutions company, enabling digital transformation for enterprises through platform-based solutions, deep domain expertise, and a...
