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Content Specialist

2 months ago

Navi Mumbai, India KisanKonnect Safe Foods Full time
Company Overview:
Kisankonnect is a movement of passionate individuals striving to bring rural goodness to urban homes through our fully integrated channel for fresh agricultural produce. We ‘konnect’ over 5,000 farmers with more than a million Kisankonnect app users and Farm Store customers across Mumbai and Pune. Our commitment to sustainable agriculture has earned us recognition from the Government and various agencies, with our farmers receiving the prestigious ‘Leaders in Sustainable Agriculture’ award.
Built on cutting-edge tech solutions and efficient execution, we are one of the fastest-growing e-commerce platforms fulfilling fresh produce needs. We manage the supply chain from the soil—sourcing directly from villages—to temperature-controlled fresh pack-houses, depots, and company-managed Farm Stores, ensuring safe, high-quality food for our customers. Our farmers prioritize soil health and use good agricultural practices to reduce pesticide usage, and our customers trust us for the safety and traceability of their food through our unique ‘Kisan-Trace’ feature on the app.
Our mission, embodied in our tagline “Eat Right, from the Farm,” is to nourish millions of consumers with fresh, safe food.
Position Overview:
We are currently building a Content Creation Team consisting of a Content Head, Scriptwriters, Photographers, Editors, and Graphic Designers. The team will be responsible for creating engaging content for performance marketing, digital app platforms, storylines, advertisements, product videos, farm videos, farmer stories, and customer engagement properties. The goal is to create a cohesive and authentic narrative around the Kisankonnect brand that strengthens our community of farmers and consumers.
Key Responsibilities:
Create diverse content that reflects Kisankonnect’s vision, including performance marketing material, app content, and engaging storylines for ads, product and farm videos.
Develop farmer stories and customer-driven properties to enhance the Kisankonnect brand and build an engaged community.
Collaborate with cross-functional teams, including marketing, product, and operations, to ensure alignment of messaging across all platforms.
Ensure all content consistently supports Kisankonnect’s brand identity and mission to promote sustainable agriculture and provide wholesome nourishment.
Drive omnichannel marketing efforts, ensuring cohesive storytelling across social media, website, and app platforms.
Preferred Qualifications:
Experience :
1-2 years of experience for junior roles.
4-5 years of experience for senior roles.
Knowledge of :
Digital e-commerce platforms, consumer apps, and social media strategies.
Video creation, graphic design, or scriptwriting.
Skills :
Creative storytelling, excellent communication, and collaboration skills.
Passion for food, fresh produce, cooking, nutrition, and storytelling.
Attitude :
A deep passion for contributing to a cause that seeks to change how fresh produce is bought in India.
A commitment to providing nourishment to the growing population of new India.
Why Join Us? If you’re passionate about food, storytelling, and building a community around sustainable agriculture, we would love to have you as part of our energetic team. Join us in changing the way fresh produce is delivered and consumed in India.
Let’s ‘Konnect’ and grow this movement together
For more details about KisanKonnect, kindly visit our website: us on Instagram: kisankonnect.india
Interested candidates can share their CVs at