Social Media Executive

4 days ago

Kolkata, India SpeakSmart Academy Full time

Job Responsibility :-

  • Content Creation: o Plan, design, and post engaging content, including images, videos, reels, and stories, tailored to our Instagram audience. o Develop creative captions, hashtags, and strategies to enhance visibility and interaction.
  • Poster and Graphics Design: o Design visually appealing posters and in-house graphics for the academy's events, campaigns, and announcements. o Create branded materials for stationery, merchandise, and other internal requirements. o Ensure designs align with the academy's branding and maintain a professional aesthetic.
  • Recording and Editing: o Record and edit short videos and reels, ensuring high-quality production and alignment with the brand's voice and aesthetics. o Stay updated on trending audio, filters, and formats to keep content fresh and appealing.
  • Community Engagement: o Actively engage with followers through comments, direct messages, and story interactions.
  • Analytics and Strategy: o Monitor and analyses Instagram metrics (likes, comments, reach, saves, shares, etc.) to measure performance and optimize strategies. o Prepare monthly reports showcasing growth, engagement, and actionable insights.
  • Social Media Calendar: o Maintain and execute a content calendar to ensure consistent posting and alignment with campaigns, promotions, and events. o Collaborate with other departments to align social media activities with overall marketing goals.
  • Trend Awareness: o Stay informed on Instagram trends, updates, and algorithm changes. Implement innovative strategies to leverage platform features for maximum engagement.

Qualifications:

  • Proven experience managing Instagram accounts for brands or businesses.
  • Strong visual and written communication skills.
  • Proficiency in video editing tools and social media management software.
  • Creative mindset with the ability to think outside the box.
  • Knowledge of Instagram analytics and tools like Insights, Creator Studio, or third-party platforms.
  • Strong organizational and time-management skills. Preferred:
  • Basic graphic design skills (e.g., Canva, Adobe Spark)

Job Type: Full-time

  • Work hours : 11am – 6:30 pm
  • Sunday and a half day off
  • Additionally, there are about 35 days of paid leaves in a year
  • Starting Salary : Rs.20,000- Rs. 25,000 per month
  • Contact Person : Vishakha Agrawal ( Director ) ,

Job Types: Full-time, Permanent

Pay: ₹20, ₹25,000.00 per month

Benefits:

  • Health insurance
  • Provident Fund

Work Location: In person

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