Key Account Manager

3 weeks ago


Bangalore, India Curefit Full time

About Cult At Cult, we're on a mission to make fitness fun, sustainable, and part of every lifestyle. We're not just building a fitness brand - we're shaping culture. From our workouts and footwear to our digital-first experiences, we combine science, creativity, and community to help people move better, feel stronger, and live fuller. Role: Key Account Manager- Ecommerce Location: Bangalore Experience: 2-6 years Role Overview Develop and implement sales strategies for leading marketplaces going forward to achieve sales along with P&L responsibility Deliver monthly revenue targets in line with business goals by keeping other metrics in check. Channel/Account Management- Taking care of tasks related to specific channels, coordinating with category managers/account managers of various channels Execute the Joint Business Plan for driving profitable sales growth for our brands assigned platforms. Negotiate and Own the "Terms of Trade" with E-com customers for a Win-Win partnership. Customer Management- Building relationships with the E-Com retailers at each level - Front end operations, Product Assortment, Supply chain, Distribution and CRM, and brand marketing activities to increase the digital presence of the brand and product performance. Promotions - Understanding the Key Business Drivers for each account and formulating an activation calendar in line with that Coordinating with Internal marketing team to work on demand generation initiatives. Managing ads on the platforms and coordinating with the mkt teams (Internal & External). Doing Competitor Analysis, Monitoring marketplace products, and pricing; leveraging internal and external data sources to identify gaps/ opportunities. Daily monitoring the marketplace account and ensuring the product shows up on the first page by adding relevant keywords at the backend, opting in discounts, deals and waivers. Recommend best practices on the marketplace, understanding on commission fees, logistics fees, account health, A+ content, product keywords and other relevant components to drive healthy P/L. Build and maintain strong relationships to leverage organic opportunities for driving visibility. Drive sales growth through effective account management, promotional activities, and marketing initiatives Analyze sales data and market trends to identify opportunities for growth and optimization Collaborate with cross-functional teams, including marketing and supply chain, to ensure successful product launches and promotions Monitor and report on competitor activity, pricing, and promotions to inform sales strategy Provide regular sales forecasts and reports to senior management. Desired Candidate Profile The Ideal candidate should have worked as a KAM for the E-Commerce channel with a leading brand/D2C Brand or Category Manager with an online retailer. MBA in business, marketing, or a related field Minimum of 7 years of experience in key account management, preferably in apparel/footwear industry Should have handles and scaled business on Amazon and Flipkart for 4 years. Hands on experience of running PLA ads on flipkart and AMS CPC ads on Amazon Proven track record of driving sales growth and achieving revenue targets Data orientation and strong analytical skills Strong communication and negotiation skills Ability to analyze and interpret data to inform strategy Excellent organizational and time-management skills Ability to work independently and as part of a team Knowledge of Q-com is a plus.


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