AI growth marketing

1 week ago

Jaipur, India Weekday AI Full time

This role is for one of the Weekday's clients Salary range: Rs - Rs (ie INR 8-15 LPA) Min Experience: 2 years Location: mumbai, pune, Rajasthan, Gujrat JobType: full-timeWe are seeking a creative and data-driven AI Growth Marketing Specialist to drive content, campaigns, and lead generation for our products. This role combines strategic messaging, AI-driven content creation, and campaign execution to grow brand visibility, engagement, and conversions. Requirements Key Responsibilities Content & Messaging: Develop positioning, messaging, and GTM collateral including decks, case studies, one-pagers, and ABM packs. Narrative Building: Translate insights from SMEs and customers into story-driven marketing assets. Campaign Execution: Plan, run, and optimize integrated campaigns across paid and organic channels. Performance Tracking: Measure and report on KPIs such as meetings, pipeline, CTR, CPC, and ROAS. Social Marketing: Manage founder and brand handles (LinkedIn, X, YouTube, Reddit) with a consistent and engaging voice. Content Creation: Write posts, carousels, and snippets that enhance visibility and thought leadership. Web & Conversion: Draft landing pages, blogs, and ad copy to drive engagement and conversions. Collaboration: Work closely with design and development teams to ensure brand clarity and consistency. AI-Driven Workflow: Leverage AI tools for ideation, content creation, analytics, and automation to scale output. Success Metrics (90–120 Days) Deliver 2–3 integrated content or growth campaigns per month with clear goals for meetings and pipeline. Establish consistent social media cadence for founder and company accounts with measurable engagement. Achieve strong narrative clarity across all marketing channels and assets. Drive a +30% increase in demo requests or lead conversions. Requirements 0–3 years of experience in SaaS, enterprise, or tech marketing (startup or agency experience preferred). Strong writing skills with the ability to produce clear, strategic, and persuasive marketing content. Hands-on experience running campaigns and tracking performance metrics. Familiarity with AI marketing and automation tools such as Webflow, ChatGPT, Perplexity, Notion AI, Zapier, HubSpot, GA4, LinkedIn Ads, and Google Ads. Proven ownership of GTM campaigns or product launches with measurable outcomes. Nice-to-Haves Basic SEO knowledge. Light video editing skills. Experience in event marketing or community building.

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