Public Relations Specialist

1 month ago


west bengal, India Hoichoi Full time
About Us
hoichoi is an on-demand video streaming entertainment platform for Bengalis worldwide. With an array of exciting Content choices including Bengali Classics, Blockbusters, Documentaries, Short Films and Exclusive original web series we aim to be home to the best in Bengali entertainment.
hoichoi is the digital vertical of SVF Entertainment - a leading Media and Entertainment company in East India, with 8 National Awards to its credit and capabilities in Film and TV Production, Cinemas, Distribution, Digital Cinema, Music and New Media.
Role
Seeking a spirited team player with a proven track record in executing successful PR campaigns. If you're skilled at crafting compelling media messages and fostering strong press relationships, and are recognized for your "can-do" spirit, you're exactly who we are looking for.
Responsibilities
Implement PR strategies and campaigns for Originals, Exclusive series, and movies
Assist in executing overall content marketing campaigns including Digital PR
Create content for press releases, campaign briefs, case studies, and media Q&As
Assist in ideating and executing creative engagement campaigns across various mediums
Develop and implement concepts for premieres, film festivals, awards, and related events, including talent interviews, set visits, and press junkets
Collaborate with internal teams (content, marketing, social media) to align PR plans
Ensure consistency in company-wide communication, share best practices, and support effective media strategies
Stay updated on trends and news in the media and entertainment sectors
Build and maintain strong relationships with media contacts (celebrities, journalists, artists, etc.)
Manage relationships with external PR agencies and business partners
Desired Skillset
Bachelor's degree in Mass Communication, Journalism, Media & Communication, or a related field, with 1-2 years of relevant experience
Must be proficient in Bengali (reading, writing, and speaking)
Excellent communication and interpersonal skills
Strong attention to detail and ability to manage multiple priorities efficiently
This role is based out of Kolkata.

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