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Manager - Media and Advertising
4 weeks ago
Responsibilities:
- Develop and oversee the execution of comprehensive advertising and media strategies.
- Manage and coordinate advertising campaigns across various media channels.
- Collaborate with creative, marketing, and sales teams to align advertising efforts with overall business objectives.
- Analyze campaign performance metrics and provide insights and recommendations for improvement.
- Build and maintain strong relationships with media vendors and partners.
- Ensure all advertising materials comply with brand guidelines and industry regulations.
- Prepare and manage advertising budgets, ensuring cost-effective allocation of resources.
Requirements:
- Bachelor’s degree in Marketing, Advertising, Communications, or a related field.
- Proven experience as a Media or Advertising Manager, with at least 5 years in the industry.
- Strong understanding of media planning, buying, and advertising strategies.
Skills:
- Campaign Management: Overseeing and coordinating advertising campaigns.
- Strategic Planning: Developing comprehensive advertising and media strategies.
- Performance Analysis: Analyzing campaign metrics and providing recommendations.
- Relationship Building: Managing relationships with media vendors and partners.
Preferred:
- Experience with digital advertising and media strategies.
- Strong analytical and decision-making abilities.
- Excellent communication and leadership skills.
- Proficiency in advertising and media planning tools (e.g., Google Ads, Facebook Ads Manager, Nielsen).
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