Paid Ads Specialist
3 weeks ago
We are currently looking for an Paid Ads Specialist to take responsibility for the entire customer acquisition process through paid marketing channels worldwide.
What will you do?
- Manage and execute the B2B data-driven paid marketing strategy focused on wellness professionals.
- Create paid marketing strategy & set up KPIs in cooperation with Marketing Team Lead and CRO.
- Launching, monitoring, optimizing and results reporting of all Paid Marketing channels (Facebook, Instagram, LinkedIn Ads & Google Ads)
- Continuously maximize marketing investment, foster testing and find new ways to expand and scale campaigns on both existing and new platforms
- Cooperate with Content Specialists and graphic designers with the responsibility of ensuring consistent communication strategy
Requisitos
- 4+ years of relevant experience with extraordinary achievements, ideally in international, high-growth environments, and in a “hands-on” role.
- Proven track record in managing and executing B2B paid marketing strategies that have a direct impact on company revenue.
- Advanced knowledge of Paid Social and Google Ads optimization techniques and targeting strategies, bidding models and ad units across different ad platforms.
- Proven data-driven analytical thinking and knowledge of channel-specific metrics and KPIs like CPA, CPL, CAC
- Proactive attitude and independent person
- Affinity for the startup, fitness and technology ecosystem-
- Languages: English (fluent).
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