Lead - SFMC Consultant

2 weeks ago


india EventIron Full time

Lead - SalesForce Marketing Cloud Consultant (5-8 years exp)


Job Brief:


We are seeking an experienced professional with more than 5 years of comprehensive experience in Salesforce Marketing Cloud (SFMC), also known as ExactTarget, to join our team as a Lead Consultant. This role will involve close collaboration with our enterprise-level customers, leading projects and providing strategic guidance. Reporting to our Marketing Automation team in Noida, you will play a pivotal role in managing the marketing automation platform and driving innovative solutions.


Job Description:


As a Lead Consultant specialising in SFMC, you will be responsible for leading projects and providing strategic guidance to our enterprise-level customers. Working closely with internal and external stakeholders, you will:


- Lead the setup of day-to-day email campaigns and complex automated Email Journeys.

- Manage complex data structures using Data Extensions (DEs) in SFMC.

- Utilize AMPscript and Guide Template Language extensively.

- Have a deep understanding of Marketing Cloud's contact data model and utilize SQL extensively.

- Utilize Journey Builder with expertise in Audience Builder configuration.

- Work proficiently with all Marketing Cloud Builders and Studios.

- Have expertise in Native and Custom Integration, such as Salesforce CRM integration.

- Have extensive experience in SFMC mobile connect with US & UK markets.

- Plan and develop automated solutions utilizing Marketing Cloud - SSJS (Server-Side JavaScript).

- Have expertise in web service integration (REST/SOAP) and integration with databases.

- Possess hands-on experience in Customer data portal and tableau and personalization studio.


**Requirements:**


- Strong oral and written communication skills.

- 5 to 8 years of experience with Salesforce Marketing Cloud (SFMC), aka ExactTarget, is required.

- Experience with HTML, CSS, JavaScript is a plus.

- Extensive experience with AMPScript, SSJS, and SQL is required.

- API and integration knowledge is a plus.

- Experience with Pardot end-to-end configuration and implementation.

- Willingness to work in rotational 24*5 shifts.


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