Social Media Associate

3 weeks ago


Delhi, India Clevertize Full time
Job DescriptionPrimary objective : Setting objectives on social media platforms for the brand and ensuring the social pages are up to date for clients.The candidate is expected to have a creative bent and work with the various departments to create interesting content across social media platforms.They will be responsible for the quality of content being put on brand social handles.Transforming online marketing initiatives into

innovative and creative social media calendarsPlanning and delivering best in class social for two or more major clients, including

calendars, ideas, influencer marketingManaging day-to-day handling of all social media channels such as LinkedIn, Facebook, Twitter, Pinterest, Instagram and YouTube, adapting content to suit different channelsTracking

campaign performances , performance reports, and

providing recommendations.Monitoring market trends and

identifying new opportunities.Staying up to date with the

latest trends, features, tech

and providing recommendations on how to use them.Establishing relationships with social media influencers to develop a strong networkDrive quality weekly client callsKPIsGrowth of brand (Followers, Engagement Rate, Reach)TrafficConversations on the platformsQuality of reportsValue add to the brandKRATimely Quality Content Calendar CreationProposed vs achieved KPIs for brandsBiweekly performance calls & actionablesMedia tracking with media teamTracking the Implementation of Strategy, Ideas, Content

Qualifications2-3 years of social media, influencer & content experience at an agencyDeep knowledge of the

social media landscape

across all social platforms’ features, formats, and technologySolid experience in using different

social media tools

like Hootsuite,Talkwalker etc.Digitally savvy and actively participates in a wide variety of social media activitiesUnderstand popular social networks including formats, design principles, key differentiators, functionality, and user behaviorExcellent communication and writing skillsAttention to detailBrownie points if a personal social handle has 5000+ followers.



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