Social Media Strategist
3 weeks ago
Role & responsibilities:
Define performance marketing strategy across paid search, paid social, and other sponsored publisher channels to deliver on quarterly revenue and CAC targets for a portfolio of courses.Own end-to-end execution, while working closely with Business, Creative, and Analytics teams.Work on reporting weekly, monthly (Pivot table, VLOOKUP, PPT), analyze the data and share the insights, next steps with the clientAttend weekly calls with the clientPrepare a Media plan monthly & Quarterly
Key skills & qualifications:
Experience 3+ years of experience in performance marketing across , Meta and Google; preferably in the B2B industrySomeone who can manage complexity and is good at problem-solving with the first principal approach.Managed revenue deliverable portfolio, ideally with high budget management experience.Created high business impact and worked in high-growth B2B/B2C start-ups in growth marketing, preferably in user growth functions. Experience in performance marketing is a strong advantage.Highly data-driven and analytically very strong.Have an excellent understanding of channels like Google, Meta &
for performance marketingExcellent communication & and presentation skills with great project management expertise.
What you will get:
Work experience with senior management who are 10+ years in IndustryOverall experience in growth marketing with strong revenue delivery experienceCross-functional exposure, work on growth marketing strategies along with product, content, and creative teamCareer growth opportunities across the length and breadth of growth marketing, product, and across the organization in a variety of functions.
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