Associate Marketing Manager

2 weeks ago


Bangalore City, India Infosys Full time

Infosys Foundation, the philanthropic arm of Infosys, is a leading social impact organization committed to driving positive change in India. Through its comprehensive CSR initiatives, the foundation focuses on several key sectors such as education, healthcare, women empowerment etc. We are seeking a passionate and creative Branding & Marketing Specialist tojoin our dynamic team. In this role, you will play a key role in elevating the profile of Infosys Foundation's CSR initiatives and amplifying the impact of our work. Responsibilities:Develop and implement a comprehensive branding and marketing strategy for Infosys Foundation's CSR initiatives.Craft compelling messaging and narratives that resonate with diverse audiences.Manage and create high-quality content (website copy, social media posts).Oversee the production of marketing collateral, including brochures, annual reports, videos.Identify and leverage relevant marketing channels to raise awareness.Collaborate with internal stakeholders across the Foundation and Infosys to ensure brand consistency and messaging alignment.Track and analyze campaign performance and recommend data-driven strategiesStay updated on current trends in CSR communication and storytelling. To qualify, candidates must possess:Minimum 4 5 years of hands-on experience in running branding and marketing initiatives Master’s degree in Marketing / Advertising / CommunicationsOutstanding writing, messaging, and editing skillsProject management skills and experience with leading 360 projectsAgency experience preferred but not mandatoryExperience working with in-house designers and external agenciesAbility to collaborate hands-on with multiple stakeholders across global markets



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