LinkedIn Specialist/Expert

We are a fast-growing marketing and tech solutions company, providing end-to-end services that help businesses scale and succeed in the digital world. From strategic marketing campaigns to cutting-edge technology solutions, we deliver comprehensive, result-oriented services tailored to each client's goals. As part of our continued growth,

We're looking for a dedicated LinkedIn Specialist to join our team and help manage client accounts, develop data-backed strategies, produce engaging content, optimize, and track performance against agreed KPIs.

As a LinkedIn Specialist, you will be responsible for developing and executing comprehensive LinkedIn strategies for our clients. This includes content planning, writing, scheduling, optimizing, and tracking performance against agreed KPIs. Experience with other platforms such as YouTube, Instagram, or X (formerly Twitter) is a plus, but your primary focus will be LinkedIn.

• Develop and execute LinkedIn growth strategies tailored to each client's goals
• Define content pillars, monthly themes, and editorial calendars
• Create engaging LinkedIn posts and articles (can take help of AI tools (e.g., ChatGPT, Jasper, Copy.ai)
• Optimize personal and company LinkedIn profiles
• Manage day-to-day posting, scheduling, and engagement
• Monitor performance and deliver regular reports with insights and action plans
• Analyze competitors, hashtags, and LinkedIn trends to inform strategy
• Coordinate with design or video teams to produce multimedia content
• Collaborate with internal teams or clients on campaign direction and messaging
• Analyze monthly LinkedIn performance data to uncover trends, derive actionable insights, and optimize strategies that drive engagement, lead generation, and brand growth.
• Own end-to-end YouTube channel growth by decoding audience behavior, optimizing content strategy, thumbnails, titles, SEO, and playlists, leveraging analytics to boost watch time, subscriber base, and engagement; experiment with trends, collaborations, and distribution hacks to maximize organic reach and monetization potential.
• Maintain awareness of algorithm updates and LinkedIn best practices

• Proven experience managing LinkedIn accounts (personal brands and/or company pages)
• Strong understanding of LinkedIn's algorithm, features, and analytics
• Excellent content writing and editing skills (native or near-native English)
• Familiarity with AI writing tools and LinkedIn content generation tools
• Experience creating content calendars and strategic plans
• Ability to analyze and report on LinkedIn KPIs (engagement, reach, followers, conversions)
• Knowledge of other platforms (YouTube, Instagram, X, etc.) is a strong plus
• Self-starter with strong organizational and time-management skills
• Agency experience is a bonus but not required

• Follower growth (organic)
• Engagement rate (likes, comments, shares)
• Content reach and impressions
• Profile and page optimization score
• Lead generation or conversion (if applicable)
• Post frequency and consistency
• Audience insights and improvement tracking

Why Join Us?

At our company, you'll be part of a dynamic, growth-oriented team that values innovation, ownership, and results. We foster a collaborative work environment where your ideas are heard and your contributions make a real impact. If you're passionate about LinkedIn, digital strategy, and helping brands grow, we'd love to hear from you.

How to Apply:

If this role excites you and you meet the requirements, please send your updated resume and a brief cover note detailing your relevant experience to (insert email/contact method). Be sure to include links to any LinkedIn pages or campaigns you've managed, if available.

We look forward to discovering how you can help elevate our clients' LinkedIn presence to the next level.