Marketing Branding Manager

2 weeks ago

sany, India ConsultBae India Private limited Full time
Role: Marketing & BrandingManagerExp: 3YearsLocation: AhmedabadWorking Mode: WFO 6 DaysWorkingJobDescription: We are seeking atalented Marketing and Branding Specialist to join our team. Theideal candidate will be responsible for managing PR activitiesoverseeing ATL (Above the Line) campaigns and nurturing channelpartnerships through compelling contentstrategies.
KeyResponsibilities:
  • Developand implement PR strategies to enhance brand visibility andreputation.
  • Plan and execute ATL campaignsacross various media channels to reach target audienceseffectively.
  • Cultivate and maintainrelationships with media contacts influencers and keystakeholders.
  • Collaborate with internal teamsto develop marketing collateral including but not limited to pressreleases articles and social mediacontent.
  • Analyze campaign performance metricsand optimize strategies to achieve marketingobjectives.
  • Identify and pursue strategicchannel partnership opportunities to expand brand reach and marketpenetration.
  • Create engaging and relevantcontent for channel partners to drive customer engagement andloyalty.

Requirements:
  • Bachelorsdegree in Marketing Communications or relatedfield.
  • Proven experience in PR management ATLcampaign execution and channel partnershipdevelopment.
  • Excellent written and verbalcommunication skills.
  • Strong project managementand organizational abilities.
  • Proficiency inmarketing analytics tools andplatforms.
  • Ability to thrive in a fastpacedcollaborativeenvironment.

Benefits:
  • Competitivesalary
  • Healthinsurance
  • Flexible workschedule
  • Professional developmentopportunities
  • Dynamic and supportive workculture
About theCompany: Solariumis India s Leading Integrated Solar PV Module Manufacturing Companyand Turnkey Solar Solutions Provider offering a comprehensive rangeof services across the solar energyspectrum.
Establishedin 2017 by Mr. Ankit Garg an esteemed alumnus of IIT/ISM DhanbadSolarium is headquartered in Ahmedabad Gujarat India. The companyis spearheaded by an entrepreneurial team boasting significantcrossfunctional expertise and a deep understanding of the renewableenergy sector at both strategic and operationallevels.
Solariumhas achieved remarkable milestones in the solar energy sectorhaving successfully solarized over 16000 homes equating to acapacity of 65MW acrossIndia.
Additionallythe company has commissioned over 55MW projects in both thecommercial and industrial (C&I) sectors as well as ingroundmountinstallations.
Solariumcurrently has over 30MW projects under construction furtherdemonstrating its commitment to expanding renewable energyinfrastructure and contributing to Indias clean energygoals.

atlcampaign execution,branding,pr management,campaigns,marketinganalytics,channel partners,marketing collateraldevelopment,marketing activation,atl com,channel partnershipdevelopment

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