Marketing Coordinator

“MIT College of Railway Engineering and Research“(MITCORER) in Barshi, Dist. Solapur: MIT Group’s legacy in the field of revolutionary education inspired us to venture into the unique field of Railway Technology. MITCORER aspires to cultivate and train the students who will help / provide solutions to the greatest technological and social challenges of the 21st century. Our Vision is to create future leaders who would manage and lead powerful organizations in the emerging corporate landscape. The curriculum of the programs is railway oriented and is based on the actual railway practices. Job description : The Marketing Coordinator supports the planning, execution, and optimization of marketing and communication initiatives for the Railway engineering college. This role helps enhance the college’s visibility, strengthen brand identity, promote academic programs, and engage prospective students, current students, alumni, industry partners, and the community. Marketing & Communications Assist in developing and implementing marketing strategies to promote undergraduate, graduate, and continuing education programs. Create and publish content for digital platforms including the college website, social media channels, newsletters, and email campaigns. Coordinate the production of marketing materials such as brochures, flyers, posters, and promotional videos. Maintain brand consistency and ensure all communications align with institutional guidelines. Social Media & Digital Outreach Manage social media accounts (e.G., Facebook, Instagram, LinkedIn, YouTube) with regular posts, stories, and engagement. Track analytics and performance metrics to measure campaign success and recommend improvements. Support digital advertising and recruitment campaigns in partnership with the admissions and marketing teams. Event Coordination Support planning and execution of college events, including open houses, orientation, engineering competitions, outreach programs, guest lectures, and alumni events. Coordinate logistics, promotional materials, vendor communication, and event-day support. Administrative & Reporting Tasks Maintain content calendars, project timelines, and marketing assets. Prepare reports summarising marketing activity, engagement data, and outcomes. Coordinate with internal departments (Admissions, Academic Departments, Student Affairs, Alumni Relations) to gather information and ensure message accuracy. Required Qualifications: UG: Any Engineering / Science Graduate PG: MBA in Marketing / Sales ONLY ENGINEERING / SCIENCE GRADUATES WITH MBA IN MARKETING SHALL APPLY The Candidate shall be Having experience in handling the admissions of the engineering College and Senior College Focus on Preparing & Executing marketing plans to attract new admissions Chart out marketing activities Manage marketing activities under guidance of the Principal and the marketing head Monitor plans to meet targets Coordinate & Manage events for the location Arrangements of logistics like PA system, Photographer, Stage etc. for all kinds of events Identify and recommend new effective & innovative ways of Marketing Any other responsibilities assigned by the Principal and the Management. Desired Skills: An enthusiastic professional with hands-on experience in handling marketing of schools & colleges Excellent Communication & Presentation skills Passionate about Marketing English communication is a must. Must be able to converse in Marathi as well Proven Track Record Ability to work keeping in mind the Goal & Vision of the Parent Body