
Junior Performance Marketing Executive
2 weeks ago
Key Responsibilities:
- Design, execute, and optimize digital marketing campaigns (SEO, SEM, PPC, display ads) to drive high-quality lead generation.
- Track campaign performance, analyze KPIs, and provide data-driven insights to optimize ROI and conversion rates.
- Collaborate with cross-functional teams (marketing, content) to develop and refine marketing strategies.
- Develop and present campaign performance reports, highlighting areas for improvement and recommending optimization strategies.
- Stay abreast of industry trends, best practices, and platform updates to continuously enhance campaign performance.
Requirements:
- 1.5+ years of experience in digital marketing, with a focus on performance marketing and lead generation.
- Proficiency in digital advertising platforms (Google Ads, Facebook Ads) and analytics tools (Google Analytics, Search Console).
- Strong understanding of SEO/SEM, PPC, and data analysis to inform campaign decisions.
- Excellent analytical, problem-solving, and collaboration skills, with the ability to thrive in fast-paced environments and manage multiple priorities.
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