Current jobs related to Shopper Marketing Manager - Bengaluru - Domnic Lewis International

  • Shopper Marketing Manager

    4 months ago

    Bengaluru, India Diageo Full time

    Description:PURPOSE OF THE ROLEThis role works in the Shopper Marketing Team in head office that is responsible for the development and delivery of the Shopper Marketing for our brands and categories. This team is involved in developing the store ready mechanics and assets for each TTL growth driver aligned in our brand plans (MBPs) and Cluster Activation...

  • Shopper Marketing

    3 months ago

    Bengaluru, Karnataka, India 3M Full time

    **Job Description**: Job Description: Shopper Marketing - General Trade, Consumer Business Group, 3M India Limited Brands to be handled: Scotch-Brite, Scotch, Post-It, Command Reporting to: Shopper Marketing Lead - General Trade & Ecommerce Level: Mid-Level Works with: Channel Sales Leader, Regional Sales Managers, Category Development...

  • Category Development Marketer

    1 day ago

    Bengaluru, India 3M Full time

    3M has a long-standing reputation as a company committed to innovation. We provide the freedom to explore and encourage curiosity and creativity. We gain new insight from diverse thinking, and take risks on new ideas. Here, you can apply your talent in bold ways that matter.Job Description:Job DescriptionCategory expert with deep knowledge of product,...

  • Principal Product Manager, Shopping Experience

    3 months ago

    Bengaluru, India ASSPL - Karnataka - B56 Full time

    This role will be a part of the International Emerging Stores team, and will own the mission of providing the emerging shoppers the best value for their money. The emerging shoppers are value concious and like to maximize their savings as they shop. Today, they struggle to discover extra savings such as deals, discounts and cashback, and find it challenging...

  • Principal Product Manager, Shopping Experience

    4 months ago

    Bengaluru, India ASSPL - Karnataka - B56 Full time

    This role will be a part of the International Emerging Stores team, and will own the mission of providing the emerging shoppers the best value for their money. The emerging shoppers are value concious and like to maximize their savings as they shop. Today, they struggle to discover extra savings such as deals, discounts and cashback, and find it challenging...

  • Marketing Intern

    1 month ago

    Bengaluru, India Tata Consumer Products Full time

    We are looking to hire an intern from the batch of 2024 who would like to gain hands-on experience in the fast-paced world of FMCG marketing.Educational Qualification : MBA- Sales/Marketing.(Preference: Batch of 2024)Duration : 2 MonthsBase Location: BangaloreImmediate Joiner preferredProject : Plan and execute on-ground activations for driving offtakes &...

  • Marketing Intern

    1 month ago

    Bengaluru, India Tata Consumer Products Full time

    We are looking to hire an intern from the batch of 2024 who would like to gain hands-on experience in the fast-paced world of FMCG marketing.Educational Qualification : MBA- Sales/Marketing.(Preference: Batch of 2024)Duration : 2 MonthsBase Location: BangaloreImmediate Joiner preferredProject : Plan and execute on-ground activations for driving offtakes &...

  • Marketing Intern

    4 weeks ago

    Bengaluru, India Tata Consumer Products Full time

    We are looking to hire an intern from the batch of 2024 who would like to gain hands-on experience in the fast-paced world of FMCG marketing. Educational Qualification : MBA- Sales/Marketing.(Preference: Batch of 2024) Duration : 2 Months Base Location: Bangalore Immediate Joiner preferred Project : Plan and execute on-ground activations for driving...

  • Category Development Marketer

    2 weeks ago

    Bengaluru, India 3M Full time

    3M has a long-standing reputation as a company committed to innovation. We provide the freedom to explore and encourage curiosity and creativity. We gain new insight from diverse thinking, and take risks on new ideas. Here, you can apply your talent in bold ways that matter. Job Description: Job Description Category expert with deep knowledge of product,...

  • Sr. Brand Marketing Manager

    3 months ago

    Bengaluru, India ASSPL - Karnataka Full time

    Amazon.in is seeking an innovative leader to join the Mass marketing team with responsibility for managing category marketing and GTM across various categories in the retail business in India. The position is responsible for GTM strategy; campaign management and media mix development and will work closely with creative and media teams to achieve the demand...

  • Sr Marketing Manager, Other Hardlines

    3 months ago

    Bengaluru, India ASSPL - Karnataka Full time

    Senior Marketing Manager, Other HardlinesAre you looking to transform the way India buys and change millions of lives in a positive way? Do you want to work at a company where you are the owner, where you are encouraged to build, and where you have the autonomy to push boundaries? Are you comfortable with ambiguity and have the ability to find opportunities...

  • Sr. Brand Marketing Manager

    4 months ago

    Bengaluru, India ASSPL - Karnataka Full time

    Amazon.in is seeking an innovative leader to join the Mass marketing team with responsibility for managing category marketing and GTM across various categories in the retail business in India. The position is responsible for GTM strategy; campaign management and media mix development and will work closely with creative and media teams to achieve the demand...

  • Sr Marketing Manager, Other Hardlines

    3 months ago

    Bengaluru, India ASSPL - Karnataka Full time

    Senior Marketing Manager, Other HardlinesAre you looking to transform the way India buys and change millions of lives in a positive way? Do you want to work at a company where you are the owner, where you are encouraged to build, and where you have the autonomy to push boundaries? Are you comfortable with ambiguity and have the ability to find opportunities...

  • Category Development Marketer

    4 months ago

    Bengaluru, India 3M Full time

    3M has a long-standing reputation as a company committed to innovation. We provide the freedom to explore and encourage curiosity and creativity. We gain new insight from diverse thinking, and take risks on new ideas. Here, you can apply your talent in bold ways that matter. Job Description: • Set category/portfolio strategy and execution plan aligned ...

  • Manager- Expert Marketing

    1 month ago

    Bengaluru, India Tata Consumer Products Full time

    Key Deliverables in this role:Financial OutcomesDrive growth agenda for the supplements & infusions of the Organic India CategoryDefine mid-long term strategy; define year priorities/activities to ensure movement towards mid-long-term goals.Deliver on the OTC/expert recommended category portfolio Business Performance by meeting committed topline and...

  • Product Marketing

    3 months ago

    Bengaluru, India Entropik Tech Full time

    **Scope of the Role**: - Work towards strengthening the messaging, positioning, content, and GTM strategies of Entropik Tech - Be an important connect between Product and GTM teams to translate platform features into business outcomes **Roles & Responsibilities**: - Own ad-hoc content requirement for landing pages, ad copies, website pages, and SEO...

  • Retention Executive

    1 month ago

    Bengaluru, Karnataka, India Nxtify Technologies Private Limited Full time

    **Job description**: Paisa Wapas is hiring for an Associate - Retention Executive ( Digital Marketing) **Job Purpose**: Retention Manager will be responsible for improving the engagement of the subscribed user in the Paisawapas platforms such that there is higher retention and re-enggagement. **Industry Type**: E-commerce **Department**:...

  • Agm-marcom

    4 months ago

    Bengaluru, India Prestige Estates Projects Full time

    **Role Purpose**:_ _**: Describe in 1-2 sentences the role of this position in contributing to the organization To conceptualize, plan, implement and monitor various marketing and communication activities to support the generation of revenue as well as development of a strong position for the mall in the industry. **Organization Context** Please provide...

  • Manager- Expert Marketing

    1 month ago

    Bengaluru, India Tata Consumer Products Full time

    Key Deliverables in this role: Financial Outcomes Drive growth agenda for the supplements & infusions of the Organic India Category Define mid-long term strategy; define year priorities/activities to ensure movement towards mid-long-term goals. Deliver on the OTC/expert recommended category portfolio Business Performance by meeting committed topline and MAPE...

  • Manager- Expert Marketing

    1 month ago

    Bengaluru, India Tata Consumer Products Full time

    Key Deliverables in this role:Financial OutcomesDrive growth agenda for the supplements & infusions of the Organic India CategoryDefine mid-long term strategy; define year priorities/activities to ensure movement towards mid-long-term goals.Deliver on the OTC/expert recommended category portfolio Business Performance by meeting committed topline and...

Shopper Marketing Manager

3 months ago

Bengaluru, India Domnic Lewis International Full time

Shopper Marketing – General Trade


Domnic Lewis has been mandated to hire Shopper Marketing – General Trade for Bangalore location

Responsibilities:

❖ Utilize knowledge of shopper journeys and consumer behavior to develop insights and identify triggers and barriers of purchase within designated channels (supermarkets and modern trade channels like MRL) to drive offtakes.

❖ Develop and execute shopper marketing plans to support sales objectives and drive growth.

❖ Collaborate with sales teams to identify key opportunities and develop targeted marketing programs and promotions to drive sell-through and market share gains.

❖ Utilize data analysis and market research to identify trends, opportunities, and areas for optimization within the trade/channel landscape.

❖ Leverage data management tools such as Power BI and other data analytics platforms to gather, analyze, and interpret data to inform decision-making and enable faster course corrections.

❖ Own the end-to-end process of shopper marketing initiatives, from planning and execution to tracking and reporting on key performance metrics.

❖ Monitor market activity and industry trends to stay informed and identify areas for differentiation and competitive advantage using syndicated data.

❖ Drive innovation and creativity in shopper marketing strategies and tactics to maintain a competitive edge.

❖ Work with the Key Accounts Manager for timely closure of growth programs and closure of all POS-related activities.



KPI’s:

  1. Quality of Plans and Achievements of Numbers – Sell in & Sell Out: Utilize data and market insights to develop relevant and sharp programs aimed at driving growth.
  2. Delivery of Plans: Take ownership of the end-to-end activity of program planning for the month and quarter. Ensure seamless execution, including timely rollouts of plans, Point of Sale Materials (POSM) elements, and trade schemes to the sales team.
  3. Efficiency of Execution: Utilize impactful and easy-to-execute POSM elements. Implement optimal schemes and promotions to drive off-take and maximize effectiveness.
  • Modern Trade Key Accounts Program planning & closure to ensure POS growth / Share of shelf / Planogram / Opportunity understanding.
  1. Maximizing Distributor ROI and Scheme Effectiveness: Optimize distributor ROI by aligning resources with scheme charters, ensuring timely implementation and effectiveness to drive sales growth.
  2. Use of Syndicated Data for Opportunity Identification: Utilize syndicated data and market insights to inform adaptive marketing strategies, driving market share and penetration/expansion in the GT channel through informed decision-making.
  3. Quality of Analysis: Conduct 360-degree analysis of programs to ensure minimum standards of quality and effectiveness.
  4. Agility & Course Correction: Use data and insights to understand what's working and what's not. Course-correct as necessary to ensure the delivery of desired results.


Qualifications:

  • Master’s degree in marketing, Business, or a related field.
  • Proven experience in sales combined with a minimum of 2 years of experience in shopper marketing in traditional trade. Knowledge of modern trade is an additional benefit.
  • Strong data analysis skills with experience using data management tools such as Power BI, Excel, and other data analytics platforms.
  • Excellent analytical and problem-solving abilities, with a keen eye for detail and the ability to draw actionable insights from complex data sets.
  • Strong project management skills with the ability to prioritize, multitask, and meet tight deadlines in a fast-paced environment.
  • Ability to work with cross-functional teams.
  • Self-starter with a strategic mindset, with a passion for innovation and continuous improvement.