Digital marketing consultant

Company: THE CREATIVITY CHANNEL (Podcast: Creativity Dialogues by Chandana Dixit)Location: Flexible/RemoteEngagement: Consultant (Flexible Working Hours, Tangible Results Expected)About THE CREATIVITY CHANNELTHE CREATIVITY CHANNEL supports renowned Bollywood playback singer Chandana Dixit's digital initiatives, including her popular You Tube podcast "Creativity Dialogues" and related social media accounts (Instagram, Facebook, Linked In).Position OverviewWe are seeking a dynamic Digital Marketing Consultant with a proven record of growing You Tube channels and social media pages, who will deliver clear, measurable growth in subscribers, reach, and engagement. The consultant will take charge of You Tube channel management, social media strategy, digital branding, and overall performance analytics. Remote work is welcomed, but the consultant should be ready to meet frequently over call.Key Responsibilities- You Tube Channel Consulting:- Audit and optimize channel (branding, SEO, thumbnails, titles, tags, playlists).- Develop and execute a tailored channel growth strategy (content planning, audience segmentation, competitor analysis).- Advise on video production and post-production for higher engagement and retention.- Analyze You Tube analytics, propose regular improvements, and provide detailed growth reports (KPIs: views, subscribers, watch time).- Implement You Tube SEO best practices for greater search visibility.- Social Media Management (Instagram, Facebook, Linked In):- Develop and implement cross-platform digital strategies to amplify podcast episodes and content.- Curate, post, and schedule engaging content (stories, reels, posts) tailored for platform audiences.- Build and nurture an active online community by responding to comments, messages, and facilitating audience engagement.- Monitor page insights and report performance, recommending data-driven growth tactics.- Strategic Brand Building:- Advise on digital branding, content calendar, and partnership opportunities to grow Chandana Dixit’s creative network.- Collaborate on paid advertising campaigns (You Tube Ads/Meta/Facebook boosts) as needed.- Guarantee actionable results with monthly progress reviews against agreed benchmarks.- Brand Partnerships & Collaborations:- Proactively identify, initiate, and manage collaboration opportunities and brand partnerships relevant to the podcast and Chandana Dixit’s creative network.- Ensure successful execution and delivery of these partnerships, including integration into content, audience engagement, and measurable business results.- Build long-term relationships with relevant brands, partners, and influencers to support strategic growthRequirements- Minimum 2 years experience consulting/growing You Tube channels and social media for creators, podcasts, or brands.- In-depth knowledge of You Tube SEO, analytics, algorithms, and content optimization tools.- Hands-on experience with social media management (Instagram, Facebook, Linked In), strategy, and content creation.- Strong analytical ability (reporting growth, interpreting metrics, adjusting strategy).- Demonstrated case studies or portfolio proving client/channel/brand growth.- Bachelor’s degree in Marketing, Media, Communications, or relevant field; You Tube/Google certifications are a plus.- Excellent communication and remote project management skills.- Ability to work independently and guarantee results under flexible conditions.Engagement & Application- Compensation: Project/Consulting-based (to be mutually decided)- Location flexible; preference for Pune-based (occasional meetings)- Applicants must share at least 2 recent success stories or measurable growth records for You Tube/social media accounts.