General Manager Marketing

7 days ago

Pune, India B. U. Bhandari Mercedes-Benz Full time

Objective of Job
The Marketing Manager is primarily responsible for: - Planning & execution of marketing activities within the available resources to generate a targeted number of enquiries at dealerships to achieve the sales objectives.

  • Planning & execution of all lead generation activities as per dealership sales targets and MBIL directives.
  • Alignment and execution of national marketing campaigns at dealership level. He is also responsible for liaison with the Marketing team of MB India for implementing various marketing programs at dealership & give feedback on a regular basis.

Understand the sales objectives of the dealership and communicate the marketing needs accordingly.

Plan marketing activities based on the needs of market + organization

Keep the dealership abreast of competitor marketing activities

Plan the marketing calendar including budgeting as per MBIL guidelines and directives.

Timely feedback on the execution of marketing activities

Be a one point of contact between the dealership and MBIL regarding all aspects of marketing MBIL – Marketing Team

Regular communication with MBIL marketing team for all aspects of marketing and CRM activities at dealership level.

Sharing of quarterly and monthly marketing plans as per the formats and timelines communicated by MBIL.

Discuss and obtain approvals on marketing plans prior to execution.

Approvals on the ideas/ creatives. Adherence to MBIL CI guidelines.

Regular feedbacks on the dealership and competitor activities.

Quarterly marketing reports/claims including planned – actual – expenditure – post activity evaluations.

Sharing of information and ideas to promote Mercedes Benz products. Other agencies

Co ordination with corporate communication team MBIL for any media related activities, press conferences, product launches etc.

Communication with various publications, event agencies and other organizations for marketing opportunities. o Remuneration Should be treated as Senior Member of the team and paid accordingly. Travel and other allowances to include also

Requirements
Qualification
o Basics:
MBA / PGDBM o Experience (type of): Minimum 5 – 6 years' experience in marketing / advertising / events (preferably with auto / consumer durable / FMCG sector).

Specialized Knowledge:
Clear thinking capabilities, Ability to align activities towards goals and Sales targets, Communication skills, Customer oriented attitude, Ability to coordinate with external agencies, team player, ability to handle customer queries/complaints, analytical skills, Event management skills, knowledge of digital marketing activities.Roles & Responsibilities Operating Head / Dealer Principle & Sales team.

Profile Expectations :

  • Has to have extensive knowledge of 'retail marketing'.
  • To have adequate experience and knowledge in the field of marketing/events/advertising for minimum 4 years. Out of 4 years experience, minimum 2 years is mandatory with automobile / consumer durable / FMCG).
  • Should have a fair understanding of digital marketing activities.
  • Has to have a passion to promote the brand and flare for marketing.
  • Has to have a creative bent of mind, open to new ideas, high level of motivation and commitment towards the brand
  • To be responsible for all aspects of dealership marketing activities.

Benefits

  • Statutory
  • Accidental Policy
  • Incentive
  • Company assets : Laptop/ SIM

  • Marketing General Manager

    7 days ago

    Pune, India Neuraleap Technology Group Full time

    Job Title: General Manager – Marketing (Automobile Dealerships) Location:Baner, Pune Salary Range:₹80,000 – ₹90,000 per month Industry:Automotive Dealership / Luxury Cars Employment Type:Full-time About The RoleWe are looking for a highly experiencedMarketing General Managerto lead the marketing function of our premiumMercedes-Benz dealership group....

  • General Manager

    7 days ago

    Pune, India Personnel Search Services Group Full time

    Job Title:General Manager - MarketingLocation:Pune CTC Range:LPA Education:MBA in Marketing or Equivalent Experience:years (Min 12 years of marketing experience in a food manufacturing setup) About the client:PSShas been mandated to hire aGeneral Manager - Marketingfor a well-known Indian ethnic foods brand with a global presence. Job PurposeTo drive...

  • General Manager Sales Marketing

    1 week ago

    Pimpri, Pune, India meekan interio Full time

    Job Description Company Description Meekan Interio is a renowned interior design and turnkey interior contracting company. We boast a workforce of over 50 skilled and unskilled laborers, equipped with high-tech machinery to handle various types of work, including carpentry, gypsum work, electrical, HVAC, plumbing, civil, granite, tiles, and marble work....

  • Digital Marketing Executive

    1 week ago

    Pune, India KPAC Marketing Full time

    Job Title: Digital Marketing Executive Reports to: Digital Marketing Manager or Marketing Director Location: Work From Home Job Overview: **Responsibilities**: - Develop and execute comprehensive digital marketing plans and campaigns that support the company's overall marketing and business objectives - Collaborate with cross-functional teams to create...

  • Digital Marketing Manager

    7 days ago

    Pune, India Osumare Marketing Solutions Full time

    Job description We are seeking an experienced and proactive Digital Marketing Manager to oversee and coordinate all digital marketing initiatives at Osumare Marketing Solutions Pvt. Ltd. The ideal candidate will play a crucial role in managing client projects from inception to completion, ensuring effective task assignment, and maintaining a high standard of...

  • Digital Marketing Manager

    2 weeks ago

    Pune, Maharashtra, India Odopod Marketing Services Full time

    The ideal candidate will expand the company's brand presence by finding the target audience to distribute marketing content to. You will create and implement the marketing strategy using both offline and online methods to gain new customers. The ideal candidate is both a self-motivated individual and a positive team player. Responsibilities- Agency...

  • Digital Marketing Manager

    1 week ago

    Pune, India Odopod Marketing Services Full time

    SALARY BRACKET : Upto 3.6 lacs per annumThis is the highest salary bracket we are offering.PLEASE DO NOT APPLY IF YOU WANT MORE SALARYPLEASE DO NOT APPLY IF YOU A FREELANCERPLEASE APPLY AFTER READING THE JD AND ITS CRITERIA.The ideal candidate will expand the company's brand presence by finding the target audience to distribute marketing content to. You will...

  • Digital Marketing Manager

    2 weeks ago

    Pune, Maharashtra, India Odopod Marketing Services Full time ₹ 1,04,000 - ₹ 1,30,878 per year

    The ideal candidate will expand the company's brand presence by finding the target audience to distribute marketing content to. You will create and implement the marketing strategy using both offline and online methods to gain new customers. The ideal candidate is both a self-motivated individual and a positive team player.ResponsibilitiesAgency experience...

  • Digital Marketing Manager

    7 days ago

    Pune, India Odopod Marketing Services Full time

    The ideal candidate will expand the company's brand presence by finding the target audience to distribute marketing content to. You will create and implement the marketing strategy using both offline and online methods to gain new customers. The ideal candidate is both a self-motivated individual and a positive team player. Responsibilities Agency experience...

  • Digital Marketing Manager

    3 days ago

    Pune, India Odopod Marketing Services Full time

    SALARY BRACKET : Upto 3.6 lacs per annumThis is the highest salary bracket we are offering.PLEASE DO NOT APPLY IF YOU WANT MORE SALARYPLEASE DO NOT APPLY IF YOU A FREELANCERPLEASE APPLY AFTER READING THE JD AND ITS CRITERIA.The ideal candidate will expand the company's brand presence by finding the target audience to distribute marketing content to. You will...