Senior Manager

2 days ago

bangalore, India Havas Media Network India Full time
Role: Senior Manager - Digital
Reporting to : Director - Digital
This role requires an innovative and pro-active digital media planner and buyer with the intent of delivering client delight. As the Group Head, you will be required to plan and take ownership of cross-channel planning, buying, implementation, optimization and reporting on brand and performance media campaigns across a wide variety of platforms.
KEY RESPONSIBILITIES:
Take ownership of client needs/requests related to digital marketing strategy campaign through influencers and digital ads
Conceptualize and produce holistic communication strategies, related to the clients' campaign KPI
Work closely with an internal specialized team to monitor performance and recommend optimizations and new/different strategies and tactics
Device cross-platform digital plans focusing on various objectives from brand awareness to engagement to performance-led
Improving the design, usability, content and conversion points of the website/landing pages for the promotion and growth of a brand’s online assets
Monitor effective benchmarks for measuring the impact of media programs and analyse, review & report on effectiveness of campaign to maximize results
Negotiate with media publishers
Lead role in training and managing team members in digital media
Collaborating with all departments in the agency
To be the primary point person on key accounts
In addition to the core account assignments, the Group Head is expected to participate in new business pitches, internal presentations, and award submissions
PROFILE REQUIREMENTS:
4-7 years of relevant work experience
Post Graduate Degree/ Diploma in Advertising/Marketing/Communication
Solid understanding of marketing and media planning principles
Experience using technology to connect with key target audience segment
Proficiency in digital media planning and trafficking softwares, including DoubleClick/DART (or equivalent), Similarweb and ComScore
About Havas Media Network India
Havas Media Network India is a media conglomerate that operates within a global framework – Mx – to drive Media Experiences and invest in Meaningful Media to build Meaningful Brands. The network offers a wide range of integrated marketing solutions covering strategy, media planning & buying, PR, social media, mobile, sports & entertainment, data, research & analytics services across traditional and digital media. It consists of media networks – Havas Media, PivotRoots and Arena Media, and specialist brands – Havas Market (e-commerce), Havas Play (entertainment, gaming, sports and fandom), Havas Play Gameplan (sports marketing), Havas Programmatic Hub (programmatic trading desk), Havas Analytics (data & analytics), Socialyse (social media), KlugKlug (influencer marketing) & Havas Media Tribes (out-of-home).
For more information, visit & follow Havas Media Network on social media.
About Havas
Founded in 1835 in Paris, Havas is one of the world’s largest global communications networks, with more than 22,000 people in over 100 countries sharing one single mission: to make a meaningful difference to brands, businesses, and people. Havas has developed a fully integrated model through its 70+ Havas Villages around the world, covering all communication activities. The teams of the three business units, Havas Creative Network, Havas Media Network and Havas Health & You, work together with agility and in perfect synergy to offer tailor-made, innovative solutions to clients that support them in their positive transformation. Havas is committed to building a diverse culture where everybody feels they belong and can be themselves and thrive. Havas integrated into Vivendi, a global leader in media, entertainment, and communications, in December 2017. Further information about Havas is available at .
About Havas India
Havas India gathers the expertise of 20 agencies and specialised divisions across 3 verticals: Havas Media Network – Havas Media, PivotRoots (integrated digital), Arena Media, Havas Media Tribes (out-of-home), Havas Market (e-commerce), Havas Play (sports, entertainment & content), Havas Programmatic Hub (programmatic trading desk), Havas Analytics (data & analytics), Socialyse (pure play social media), and Havas Play Gameplan (sports marketing); Havas Creative Network – Havas Worldwide India (creative), Havas People India (talent communications & employer branding), Havas CX India (customer experience), Think Design (UX/UI), Shobiz (experiential marketing), Shobiz Exhibits (exhibitions) Conran Design Group Mumbai (branding & design), PR Pundit Havas Red (PR), and Prose on Pixels (content-at-scale); Havas Health & You – Havas Life Sorento (health & wellness communications). With its unique Village model, it is an integrated network present across 3 Villages in Mumbai, Gurgaon and Bengaluru, and regional offices in Kolkata, New Delhi, Hyderabad and Chennai, with over 2000+ professionals and associates.
As one of India’s fastest growing and agile networks, Havas India has bagged multiple new clients across verticals and won several prestigious awards over the last 2 years including the group being Great Place To Work® Certified™ twice in a row (Nov 2022 - Nov 2023 & Dec 2023 – Dec 2024), consistently being featured in the top 3 at R3 New Business League rankings, and winning at Campaign Asia-Pacific Agency of the Year awards, e4m Indian Marketing Awards 2023, ABBY One Show 2023, Campaign Women Leading Change awards, and more. Our CSR programs, DE&I initiatives, and being actively involved in various industry associations is what keeps us invested as a network that has a clear mission of making a meaningful difference to brands, businesses and people.
For more information, visit and follow Havas India on social media.

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