Influencer.in | Influencer Marketing Manager | varanasi

6 days ago

Varanasi, India Influencer.in Full time
Influencer.in

is India’s largest influencer marketing platform that connects brands with digital influencers. It’s an

initiative of India's fastest-growing digital agency, Social Beat

with 200+ digital experts across India. With our web & app platform, we help brands create quality content and amplify the reach among the target audience by leveraging 70,000 verified digital influencers across Instagram, Facebook, YouTube, Twitter, Amazon, , Moj, TakaTaka, Clubhouse, and industry-specific platforms.We aim to build ground-breaking products in India for the influencer and creator economy.

Website :

Role and Responsibilities:1. Lead, identify and proactively onboard influencers on performance campaigns2. Understand and figure out how to maximize storefront performance by matching the right influencers with the right brands3. Guide the discussion on product and brand integration in influencers' content.4. Coordinate and manage expectations in terms of quality and timely delivery from influencers as well as from the internal team5. Plan association keeping long-term goals in sight.6. Collaborate with all internal stakeholders to negotiate the best possible terms and establish commercial and strategic agreements with influencers.7. Monitor and analyze influencer performance and achieve storefront metrics8. Discern data and extract insightful observations9. Conduct post-mortems of campaigns and storefront performance; generate reports on key insights, recommendations, and strategic adjustments to drive change for continuous improvement.10. Developing business driving & communication strategies and assisting clients with future campaign planning.

An ideal candidate should have :1. Prior experience of 4+ years in Influencer Marketing2. Experience in negotiating rates and terms with influencers3. Excellent written and verbal communication skills4. Experience with maintaining professional relationships remotely5. Strong planning skills: Clearly lay out the steps required to execute a marketing strategy, providing a logical progression from campaign creation to completion.6. Provide creative input across all campaigns and projects

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