Area Sales Manager
1 week ago
Job Overview:
An Area Sales Manager (ASM) plays a crucial role in driving sales, expanding market reach, and managing the operations in a designated geographical area. Here's a job overview:
Job Responsibilities:
1. Lead Generation and Market Expansion
- Identify and target potential markets and customer segments.
- Develop and execute strategies to increase market share.
- Build a robust pipeline of leads to achieve business goals.
2. Revenue Target Achievement
- Drive sales to meet and exceed revenue targets.
- Monitor sales performance and implement corrective actions as needed.
- Forecast and report sales performance metrics to management.
3. BTL Activity Management
- Plan and execute Below-the-Line (BTL) marketing activities in collaboration with business partners.
- Analyze the effectiveness of promotional campaigns and recommend improvements.
- Ensure alignment of BTL initiatives with overall sales strategies.
4. Dealer and Channel Sales Development
- Provide ongoing support and training to dealers to enhance sales performance.
- Resolve dealer issues and maintain long-term relationships.
5. Network Development and Dealer Management
- Expand and optimize the dealer network for maximum market coverage.
- Ensure adherence to company policies and guidelines by channel partners.
- Regularly monitor dealer performance and provide actionable feedback.
Key Skills Required:
- Dealer development and management
- Channel sales and network development
- Strategic sales planning and execution
- Excellent communication and negotiation skills
- Proficiency in analyzing market trends and customer needs
- Strong organizational and leadership abilities
Preferred Candidate Profile:
- Proven experience in EV or OEM industry.
- Strong understanding of channel sales and dealer management.
- Demonstrated ability to achieve revenue targets consistently.
- Experience in managing marketing campaigns and BTL activities.
- Willingness to travel extensively within the assigned region.
Qualifications & Requirements
- Bachelor's degree in business, marketing, or engineering.
- 5 to 12 years of experience in sales, preferably in the electric vehicle or two wheeler.
- Strong understanding of EV manufacturing Industries, including technical aspects
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