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Brand Manager
1 week ago
Responsibilities
Ensures that the brand’s equity is nurtured & nourished in keeping with strategic objectives.
Assists in developing and executes the marketing & branding strategy to improve market share and reach.
Defines the brand & its proposition & activation, its advertising concept, pricing, packaging, and promotion.
Co-ordinates with sales department to implement & monitor marketing initiatives for the brand.
Ensures effective media evaluation & planning attain maximum ROI by coordinating with key media providers for the Brand.
Planning, strategizing and ensuring the implementation of the strategies to achieve the brand objectives.
Qualifications
MBA or equivalent in Marketing
3+ years' brand management or marketing experience
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