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Campaign Specialist
3 months ago
Job summary:If you are a wiz at compiling and reviewing data Write & test efficiency of paidsearch text ads. An analyst should indicate data trends that are dictating. Should be adept to work with Google Ads, Facebook Ads, LinkedIn & other search &social media Ads. One who can analyse data through marketing Analytics, boiling down their experience to data. Make sure you stand out for the rightreasons.Responsibilities:Develop and execute digital advertising campaigns across various platforms, including LinkedIn, Facebook, and other social media channels.Conduct in-depth analysis of campaign performance metrics to identify trends, optimize strategies, and maximize ROI.Utilize tools such as AdWords and Google Analytics to track campaign performance and generate insightful reports.Collaborate with the creative team to develop compelling ad copy and visuals that resonate with the target audience.Stay up-to-date with the latest digital marketing trends and industry best practices.Provide recommendations for improving campaign performance and achieving business objectives.Create comprehensive reports and dashboards to visualize campaign performance and key performance indicators (KPIs).Qualifications:Bachelor's degree in Marketing, Business, or a related field.2-4 years of experience in digital advertising.Proven ability to manage and optimize digital advertising campaigns across multiple platforms.Strong analytical skills and proficiency in data analysis tools.Excellent communication and interpersonal skills.Highly creative with a strong understanding of branding and messaging.In-depth knowledge of AdWords, Google Analytics, and other relevant digital marketing tools.Ability to create reports and dashboards using data visualization tools.Certification in Digital Marketing is a plus.
