Head of Sales and Marketing

Required Skills & Qualifications:

• Bachelor's degree in Mechanical Engineering (MBA preferred in Marketing).
• 10+ years of experience in sales and marketing, with a strong focus on B2B industrial markets, preferably in process equipment manufacturing.
• Proven experience in leading and managing large sales and marketing teams.
• Strong understanding of process equipment such as Pressure Vessels, Heat Exchangers, and Reactors.
• Excellent negotiation, communication, and leadership skills.
• Ability to think strategically and drive business growth.

Preferred Qualifications:

• Deep knowledge of target industries such as chemicals, oil & gas, and manufacturing.
• Established network within the industry and experience dealing with large corporate clients.

Key Responsibilities:

• Strategic Planning & Execution:
• Develop and implement comprehensive sales and marketing strategies to achieve business growth and market expansion.
• Align sales and marketing activities with company goals, targeting industries that require process equipment.
• Conduct market research to identify emerging trends, customer needs, and competitive dynamics in the process equipment sector.
• Sales Leadership:
• Lead, mentor, and manage the sales team, setting clear performance targets and ensuring effective territory management.
• Oversee key account management, ensuring strong relationships with existing clients and identifying new business opportunities.
• Drive new client acquisition, sales pipeline development, and closing of deals, particularly for high-value equipment like reactors and heat exchangers.
• Marketing Leadership:
• Lead the marketing team in developing and executing campaigns to enhance brand visibility and generate qualified leads.
• Oversee digital marketing strategies (SEO, SEM, social media) and traditional marketing methods (trade shows, industry publications) to promote the company's products and services.
• Ensure content creation, including technical datasheets, brochures, and case studies, aligns with the company's expertise and customer needs.
• Revenue Growth & Profitability:
• Set and achieve revenue targets, ensuring profitability through effective pricing strategies and cost management.
• Implement sales forecasting and budgeting to ensure that financial objectives are met.
• Develop strategies for market penetration and new product introduction to maximize sales and margins.
• Customer Relationship Management (CRM):
• Build and nurture strong relationships with key decision-makers in target industries such as oil & gas, petrochemicals, and pharmaceuticals.
• Focus on after-sales service and customer satisfaction to ensure repeat business and long-term relationships.
• Product Knowledge & Market Expertise:
• Stay updated on industry standards, technological advancements, and regulatory changes affecting process equipment manufacturing.
• Work closely with the engineering and production teams to ensure that product offerings meet market demands and technical specifications.
• Provide feedback to product development teams to drive innovation and improvements based on customer feedback.
• Team Leadership & Development:
• Build, mentor, and manage a high-performing sales and marketing team.
• Conduct regular performance reviews, set development goals, and provide training to enhance team capabilities.
• Foster a results-driven culture focused on customer-centricity and continuous improvement.
• Reporting & Analytics:
• Regularly report on sales performance, market trends, and campaign effectiveness to senior leadership.
• Analyze sales data and marketing metrics to identify areas for improvement and refine strategies.
• Monitor competitors and adjust tactics to maintain a competitive edge.

Job Types: Full-time, Permanent

Pay: ₹80, ₹100,000.00 per month

Benefits:

• Cell phone reimbursement
• Food provided
• Health insurance

Work Location: In person