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Salesforce MCP Developer
2 weeks ago
Job Description :
Must have :
- Over 2 years of hands-on experience in implementing/configuring Salesforce Marketing Cloud personalization solutions.
- Proficiency in HTML5, CSS, and JavaScript languages with a good understanding of web development.
- Good experience in personalization mobile campaigns
- Experience in creating Salesforce MC Personalization on Sitemap, including site elements tagging.
- Ability to set up and maintain product catalogues within Salesforce Marketing Cloud.
- Competence in creating segments within Salesforce Marketing Cloud for targeted audience engagement.
- Ability to create campaign templates within Salesforce Marketing Cloud
- Experience in configuring and validating campaigns on websites and apps through MCP.
- Proficiency in monitoring and reporting on campaign performance metrics for continuous improvement.
- Ability to analyze data for insights to optimize campaign performance.
- Strong project management abilities for coordinating personalized marketing campaigns.
Good to Have :
- Familiarity with advanced personalization techniques like dynamic content and predictive intelligence.
- Possession of relevant Salesforce certifications, particularly Marketing Cloud certifications.
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