Product Marketing Manager
1 month ago
Company Overview:
Modlix is an AI-powered marketing operating system for SMBs, offering an all-in-one platform that integrates website creation, digital marketing, CRM, post-sales management, and analytics. We empower businesses to scale their digital presence under one unified system.
Key Responsibilities:
• Develop and execute go-to-market strategies for new product launches.
• Collaborate with product management to align marketing strategies with product roadmaps and features.
• Create compelling product messaging and positioning that resonates with target audiences.
• Conduct market research and competitive analysis to identify key trends and opportunities.
• Develop sales enablement materials, including product presentations, FAQs, and case studies.
• Partner with the digital marketing team to drive product awareness and lead generation campaigns.
• Monitor and analyze product performance, user feedback, and campaign results to optimize strategies.
• Act as a product evangelist, representing the product at events, webinars, and customer meetings.
Qualifications:
• 4-6 years of experience in B2B SaaS product marketing.
• Proven track record of driving product marketing from 0 to 1 .
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