Assistant Trade Marketing Manager
1 week ago
Job Title:
Assistant Trade Marketing Manager
Job Location:
Mumbai, Colaba
Qualification:
Bachelor's degree in Business Administration, Marketing, or a related field.
Experience:
5+ years of trade marketing experience in FMCG;
online business model experience preferred.
CTC Budget:
Up to ₹12,00,000 LPA
Proffered Industry :
FMCG (Healthy & Specialty Foods)
About the Role:
We are looking for a data-driven Assistant Trade Marketing Manager to spearhead performance marketing and trade initiatives across Quick Commerce (Zepto, Blinkit, Swiggy Instamart, Zomato) and E-commerce platforms. This role is highly analytics-focused and requires a keen understanding of platform-specific growth levers to drive optimum sales and visibility.
Key Responsibilities:
Performance Marketing & Platform Growth (90%)
Plan, execute, and optimize marketing strategies for Zepto, Blinkit, Swiggy Instamart, Zomato, and other aggregator platforms
Drive sales growth, category visibility, and ROI optimization across Q-commerce platforms
Track and analyze platform data, consumer behavior, and marketing spends to enhance performance
Work closely with platform account managers to leverage deals, promotions, and visibility features
Manage Meta Ads campaigns to drive traffic and conversions on these platforms
General Trade & Modern Trade Support (10%)
Collaborate with offline sales teams to support GT & MT promotions and activations
Ensure brand visibility and POS material execution at key stores
Key Requirements:
Mandatory:
Meta Ads experience with a strong understanding of paid media performance
Experience in managing Quick Commerce / E-commerce platforms is a strong plus
Highly data-driven with the ability to analyze sales trends and optimize marketing investments
Strong collaboration skills to work across sales, marketing, and platform partners
Prior experience in FMCG, D2C, or digital-first brands is preferred
If you thrive in a fast-paced, performance-driven environment and have a passion for e-commerce growth, we'd love to hear from you
Please share your resume at s mentioning your current CTC, expected CTC and notice period.
Interested candidates can fill below mentioned form
//forms.Gle/amEE3rmj4JvictVq9
Shortlisted candidates will get call from us soon
Regards
Shweta Singh
Leed HR Services
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