Marketing Specialist

4 weeks ago


Delhi, India Deltatech Gaming Limited Full time
Attention all marketing ninjas with a passion for gaming

Deltatech Gaming Ltd - Adda52.com, India's leading online poker platform, is on the hunt for a Marketing Specialist to spearhead our offline marketing, events, activations, and BTL (Below-the-Line) campaigns.

Responsibilities:

● Be the brand custodian across offline channel.

● Ensure brand guideline framework in all creatives across all offline platforms, forms, audiences etc.

● Responsible for conceptualisation of offline channel creation via event & activations / sponsorships /

associations/partnerships ensuring business result and ROI of each activity.

● Take ownership of college, corporate and Deltin Royale Offline Channel already running programs.

● Identify, onboard and manage ROI driven agencies and supervise execution to create at scale activities

● Create offline Brand IPs to ensure brans resonance and a higher market presence and TOMA

● Work closely with social media team and ensuing mirroring all offline activity on out social media and other

digital platforms (own and paid).

● Create and manage high performing on role / off role / vendor based teams

● Drive a campaign of war on waste and create efficiencies at scale by constantly exploring, identifying and

deploying low cost high return elements, approaches and programs.

● Prepare & monitor daily, weekly, and monthly progress report of the campaigns on decided KPI/metrics at

partner level.

● Handle competition mapping, consumer insights for the channel

● Collaborate with cross functional departments across Design, CRM, Product, SEO, Finance, Compliance

● Hands on understanding of data mining and analytics

● Strong network for affiliate and brand partners for app and web inventories.

Requirements:

● High degree of ownership and drive to deliver measurable results

● High on collaboration and cross functional working

● Proactively identify, highlight & mitigate the operational issues on time

● Hands on understanding on MS excel, printing, execution, deployment and events management

- ● Prior experience in real-money gaming, fantasy sports will be an add-on

So are you ready to take on the next big challenge? Apply now and let's deal (Link to application form)

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