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7 days ago
Role & responsibilities
- Assist in developing & executing marketing strategies for luxury & aspirational residential projects.
- Coordinate & manage brand campaigns across offline marketing mediums as per the brand guidelines.
- Curate high-quality marketing collaterals (Brochures, presentations, lifestyle films, luxury campaigns).
- Conduct market research to track consumer insights, lifestyle trends & competitor bench marketing in luxury real estate.
- Manage & collaborate with creative agencies , production houses & premium event partners.
- Drive cross - functional alignment with Sales , Design & CRM teams for seamless customer experiences.
- Plan & Manage luxury customer engagement events, influencer collaborations & PR initiatives.
- Monitor & analyze marketing performance metrics to ensure consistency & aspirational positioning.
- Support budget management with a focus on ROI & premium impact.
- Stay updated on global luxury branding trends & adopt innovative practices.
Preferred candidate profile
- Preferred exposure in Luxury Real Estate or Aspirational lifestyle brands.
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