Search Engine Optimization Executive

2 weeks ago


india TIGI HR ® Full time

Position- SEO Executive (with App Store Optimization Experience)

Experience-2-4 Years

Budget-4.80 LPA

Notice period- Immediate Joiner

Location- Ahmedabad


NOTE- Only Local candidates can apply




Responsibilities:

 Develop and execute comprehensive SEO strategies to increase organic traffic, improve search

engine rankings, and enhance visibility across various search engines.

 Conduct keyword research to identify relevant search terms and phrases with high search

volume and low competition.

 Optimize on-page elements including meta tags, headings, URLs, and content for improved

search engine visibility and user experience.

 Implement off-page optimization tactics such as link building, guest blogging, and influencer

outreach to enhance website authority and credibility.

 Perform technical SEO audits to identify and resolve issues that may impact website

performance and search engine rankings.

 Stay up-to-date with the latest trends and best practices in SEO and search engine algorithms

to ensure compliance and effectiveness of SEO strategies.

 Manage App Store Optimization (ASO) efforts to improve the visibility and discoverability of

our mobile apps on app stores.

 Analyze website and app performance metrics using tools like Google Analytics, Google Search

Console, and App Store Connect to track progress and identify areas for improvement.

 Collaborate with cross-functional teams including marketing, content, and development to

integrate SEO best practices into all aspects of the business.

 Provide regular reports and updates on SEO performance, trends, and insights to stakeholders

and management.

Requirements:

 Bachelor's degree in Marketing, Business, Computer Science, or related field.

 Minimum of 2 years of experience in SEO with a strong understanding of search engine

algorithms and ranking factors.

 Proven experience in App Store Optimization (ASO) with a track record of optimizing app

listings for increased visibility and downloads.

 Familiarity with SEO practices specific to Wix-based websites, including Wix SEO Wiz and Wix

SEO tools.

 Proficiency in SEO tools such as SEMrush, Moz, Ahrefs, or similar tools for keyword research,

analysis, and tracking.

 Excellent analytical skills and attention to detail with the ability to interpret data and draw

actionable insights.

 Strong communication and collaboration skills with the ability to work effectively in a team

environment.

 Ability to prioritize tasks, manage multiple projects simultaneously, and meet deadlines in a

fast-paced environment



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