Brand Manager- Marketing, Salem

3 days ago


Salem, India Futures And Careers Full time
ResponsibilitiesAnalyse brand positioning and consumer InsightsShape and communicate our Vision and MissionTranslate brand elements into plans and go-to market strategiesManage a team of marketing people working on brand initiativesLead creative development to motivate the target audience to Take actionEstablish performance specifications, cost and price parameters, market applications and sales estimatesMeasure and report performance of all marketing campaigns and assets ROI and KPIsMonitor market trends, research consumer markets and competitors activitiesOversee new and ongoing marketing and advertising activitiesMonitor product distribution and consumer reactionsDevise innovative growth strategiesAlign the company around the brands direction, choices and tacticsPreferred qualifications

Masters degree in Marketing /ManagementProven ability to develop brand and marketing strategies and communicate recommendations to executivesExperience in identifying target audiences and devising effective campaignsExcellent understanding of the full marketing mixStrong analytical skills partnered with a creative mindData driven thinking and affinity for numbersOutstanding communication skillsUp to date with latest trends and marketing best practicesDegree in marketing or related field.

About the company- We are 25 years old organization into manufacturing of medium voltage switch gears and distribution transformers.

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