CRM & Marketing Database Executive

5 days ago


New Delhi, India A chemical manufacturing Full time

Job Title: CRM & Marketing Database ExecutiveLocation: Mumbai, Santacruz (East) (Office-based)Reports To: Business Development TeamSalary Range - up to 35,000 per monthEmployment Type: Full-timeRole OverviewWe are looking for a CRM & Marketing Database Executive to manage, organize, and maintain our centralized customer and marketing database. The role involves ensuring accuracy of customer/product data, enabling targeted campaigns, and supporting sales and business development teams with reports, insights, and analytics.Key Responsibilities- Consolidate and clean customer, industry, and product data into a master database. - Maintain up-to-date records of ~2,500 customers across 25 industries and 100+ products. - Standardize formats for customer contacts, industries, and product categories. - Assign and update industry/product tags for targeted marketing activities. - Coordinate with sales/business development teams to update customer information after calls, visits, and campaigns. - Collect and input new leads from exhibitions, referrals, and campaigns. - Generate weekly/monthly reports on customer engagement, coverage gaps, and campaign performance. - Provide filtered lists for targeted marketing and highlight cross-selling opportunities. - Manage database tools (Excel, Google Sheets, CRM) and ensure data validation for accuracy. - Support CRM migration and integration projects when implemented.Qualifications & Skills- Graduate in Commerce, Science, or Business Administration. - 2–4 years’ experience in data management, CRM handling, or sales/marketing support. - Strong knowledge of Excel/Google Sheets (Pivot Tables, VLOOKUP/XLOOKUP, data validation). - Familiarity with CRM tools (Zoho, HubSpot, Airtable) is an advantage. - High attention to detail, accuracy, and organizational skills. - Good communication skills for effective coordination with internal teams.Salary & Benefits- Competitive market salary based on experience. - Opportunity to work across diverse industries and product categories. - Career growth in sales and marketing operations.


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