HoiChoi - Specialist - Brand Solutions

2 weeks ago

Kolkata, India Hoichoi Full time

About Us:

- We are an on-demand video streaming entertainment platform for Bengali's worldwide.

- With an array of exciting Content choices including Bengali Classics, Blockbusters, Documentaries, Short Films, and Exclusive original web series we aim to be home to the best in Bengali entertainment. hoichoi is the digital vertical of SVF Entertainment a leading Media and Entertainment company in East India, with 8 National Awards to its credit and capabilities in Film and TV Production, Cinemas, Distribution, Digital Cinema, Music, and New Media.

Role:

The Brand Solutions Specialist role involves conceptualizing digital-led strategies and solutions to address client/brand requirements, thereby generating business through effective identification of categories and concept pitches related to branded content & brand integration.

Responsibilities:

- Collaborate with clients and internal stakeholders to understand brand objectives and ideate branded content solutions across multiple platforms including digital and OTT.

- Create strong and compelling pitches to showcase developed concepts/ideas proactively.

- Assist in pitching content partnership for both long form & short form formats to new and existing brands.

- Understand & interpret the brand positioning, brand objective and suggest creatively viable solutions, creating proposal decks with complete content & marketing solutions.

- Work with internal production teams, media partners, and external vendors to execute campaigns.

- Support the account management team in ensuring all deliverables communicated by the client are delivered promptly.

- Stay on top of trends and align with editorial & content creation teams on upcoming impact properties, original content, and network-wide offerings.

- Maintain relationships and work collaboratively on developing and building concepts with production partners, media agencies, and talent.

Desired Skillset.

- Min. 2 years of experience in branded content and solutions across digital & television mediums with a strong knowledge of the digital ecosystem capable of managing Brand partnerships, Business Development, and Brand Solutions.

- Proficiency in the Bengali language is a must.

- Ability to connect content with brands' objectives with effective creative orientation.

- Ability to narrate stories for seamless understanding of the solutions and translate this to pitch decks.

- Ability to leverage relationships, build a strong network, and have effective negotiation skills to achieve shared strategic goals & targets of clients & internal stakeholders.

- Should be a hustler with out-of-the-box thinking, striking the right balance between storytelling, marketing, creativity, and commercial acumen.

- The job location will be Kolkata.

(ref:iimjobs.com)

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