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Marketing Consultant

2 months ago

Bengaluru, India Zensciences Full time

The role is with our leading Fortune 500 client. We are looking for a suitable candidate with

prior relevant experience In Brand and Digital Communications having worked with

technology companies or India development centers of leading global organizations.


Responsibilities :

The candidate will be a custodian of the brand and all Its properties Internally and externally

 The candidate needs to have an expert understanding of brand and design systems

 Consult with internal stakeholders, global teams and partner agencies to align on

policies, guidelines and key messaging

 Guide internal and external stakeholders on brand guidelines

 Collaborate effectively with the events team to deliver event communication and

branding deliverables on time

 The role also entails managing a design resource

The candidate will work with the client Digital marketing lead and support In

 Create the social media roadmap for the year in collaboration with key stakeholders and

agency partners, arriving at a clear and concise digital strategy

 Understand requirements of individual business stakeholders to design and implement

targeted communication strategies for social

 Plan social media campaigns and activities quarter-on-quarter to ensure high

engagement on our digital channels


Key success attributes In the role

 Collaborative : The role Involves working across teams and partner organizations, so

collaboration Is key to success of the role and the team.

 Proactive and accountability : The role will require you to be taking the initiative and

be accountable to the overall outcomes

 Attention to detail: Given the nature of the role , attention to detail Is a must have

 Dependability The candidate needs to demonstrate a high -say do and deliver In timely

fashion


Education / Experience/ Key skills:

 4-6 years of experience in Digital Communications, Design and/or Corporate

Communications

 Bachelor’s / Master’s degree in Communications/ MBA or a related field from an

accredited university

 Strong consultancy and negotiation skills

 Relevant experience of enhancing brand reputation of a technology or product company

 Strong understanding of campaign and stakeholder requirements, industry trends, brand

impact and communication metrics

 Ability to analyze and define a strategy for various communication initiatives to drive

awareness, engagement, adoption and recall

 Excellent project management and team management skills

 Process oriented. Should be able to adapt and work in a rapidly evolving tech

environment

 Excellent content development skills with the ability to understand and connect with the

target audience

 Prior experience in Digital/External Communications and Branding preferably with

technology companies

 Broad knowledge of Internal Communications will be an advantage

 Prior experience of working with a Creative/brand/Marketing agency will be helpful