Content Associate

2 weeks ago

New Delhi, India Mafatlal Industries Limited Full time

Job Title:Content Associate Location:Churchgate Website :https://www.mafatlals.com/ Budget :Upto 6LPA - 7LPAAbout the Role: We are looking for a creative and detail-orientedContent Associateto join our marketing team. The role requires a strong sense of brand voice, creativity, and awareness of content trends. The ideal candidate will have hands-on experience incontent creation, copywriting, and social media optimization (SMO) , and will coordinate with external agencies for planning, creation, and execution. Key Responsibilities: Create engaging, brand-aligned content — copies, captions, taglines, and posts for platforms like Meta, Instagram, LinkedIn, and YouTube. Curate trend-based content ideas that reflect the brand tone and goals. Manage monthly content calendars and ensure timely execution with agencies. Optimize content for reach, engagement, and shareability using SMO best practices. Coordinate with creative and digital agencies for asset delivery and approvals. Track content performance, prepare monthly reports, and share insights for improvement. Skills & Qualifications: Bachelor’s degree in Marketing, Mass Communication, or related field. 1–3 years of experience in content writing, social media management, or digital marketing (FMCG experience preferred). Excellent written and verbal communication skills. Strong understanding of brand storytelling and digital trends. Familiarity with Meta Business Suite, LinkedIn Campaign Manager, and YouTube Studio. Ability to manage multiple projects and collaborate with cross-functional teams.If interested, please share your CV and portfolio at:prachi.mehta@mafatlals.com

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