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Performance Marketing Coordinator

4 weeks ago

Noida, Uttar Pradesh, India Digi Sidekick Full time

About Us:

Digi Sidekick is a leading marketing company dedicated to providing comprehensive online solutions for fashion and lifestyle brands in India. Our vision extends beyond personal success, aiming to build India's premier Digital Marketing ecosystem with the motto "earn from us, learn from us, and get the work done from us.

Responsibilities:

Strategy Development:

  • Collaborate with the marketing team to develop performance marketing strategies aligned with overall business goals.
  • Analyze market trends, identify target audiences, and create data-driven plans to achieve desired outcomes.

Campaign Planning and Execution:

  • Create and manage marketing campaigns across various channels, including Meta, email marketing, and others.
  • Ensure timely and effective execution of campaigns to meet objectives and KPIs.

Data Analysis and Optimization:

  • Utilize analytical tools and tracking platforms to monitor campaign performance.
  • Identify trends, insights, and opportunities for optimization to improve ROI.
  • Implement optimization strategies based on data analysis to enhance campaign effectiveness.

Reporting and Performance Analysis:

  • Generate regular reports on campaign performance, providing insights and recommendations.
  • Present findings to stakeholders and contribute to ongoing strategy refinement.

Pre-requisites:

  • 1 year of experience in performance marketing with D2C brands
  • Proven success in creating and executing successful marketing strategies.
  • Excellent written and verbal communication skills.
  • Strong project management and organizational skills.
  • Ability to think creatively and outside the box.
  • Understanding of analytics and the ability to interpret data to inform strategy.

If you meet the above requirements and are excited about the opportunity to join our dynamic team, let's kickstart your journey with Digi Sidekick