Texila - Vice President - Sales & Marketing

Found in: Talent IN 2A C2 - 2 weeks ago

Coimbatore, India Texila Educational & Management Services Pvt Ltd Full time

Summary

Looking for a strong leader who will be building and manages all aspects of a sales and marketing department with complete P&L responsibility for the Sales & Marketing Units. As a Vice President, he/she will be involved in identifying areas of improvement in the business's marketing and sales strategies. The incumbent will be identifying opportunities and understanding the market and competitive environment and will act as unifying factor between Sales & Marketing to represent and grow the business as per the agreed Develop and Implement Growth Strategies: Lead the development and execution of comprehensive growth strategies tailored to the education industry. Identify and evaluate opportunities for expansion in existing and new markets and provide strategic recommendations to the executive team.

2. Strategic Planning: Oversee the strategic planning process, considering the unique requirements and challenges of the education sector. Conduct market research, analyze industry trends, and assess competitive landscapes. Collaborate with cross-functional teams to establish strategic priorities and initiatives that align with the organization's mission and vision.

3. New Business Development: Identify and evaluate new business opportunities, partnerships, and collaborations within the education ecosystem. Stay updated on the latest trends and emerging technologies in education to assess potential partnerships or acquisitions that align with the organization's growth objectives.

4. Performance Analysis: Monitor and analyze key performance indicators (KPIs) specific to the education industry to assess the effectiveness of growth strategies and initiatives. Develop dashboards and reports to track progress and communicate results to the executive team and relevant stakeholders.

5. Market Analysis: Stay abreast of educational trends, evolving teaching methodologies, and technological advancements in the education industry. Conduct market analysis to identify emerging opportunities and potential risks. Provide insights and recommendations to guide product development, pricing strategies, and market positioning within the education sector.

6. Cross-Functional Collaboration: Work closely with various internal teams, including sales, marketing, product development, and educational experts, to ensure alignment and execution of growth strategies. Foster collaboration and communication across teams to drive innovation and address the unique needs of educational institutions, students, and other stakeholders.

7. Leadership and Team Development: Build and lead a high-performing team dedicated to driving growth and strategy in the education industry. Provide coaching and mentorship to team members, foster professional development, and create a culture of continuous improvement. Encourage collaboration and creativity to develop solutions that meet the evolving needs of the education sector.

8. Sales and Marketing Team Management: Lead and manage a team of sales and marketing professionals, providing guidance, coaching, and performance management to drive sales effectiveness and meet sales targets. Foster a high-performance sales culture, emphasizing accountability, teamwork, and continuous improvement.

9. P&L Management: Take ownership of the sales & marketing department's Profit and Loss statement, monitoring revenue, costs, and profitability. Conduct financial analysis, including forecasting, budgeting, and variance analysis and optimize financial performance.

10. Risk Management: Assess and mitigate risks associated with growth initiatives in the education industry. Stay informed about policy changes, regulatory requirements, and compliance considerations affecting the sector. Develop contingency plans and monitor external factors that may impact the organization's growth objectives.

(ref:iimjobs.com)

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