Head – Growth Marketing

3 weeks ago

New Delhi, India IndusInd Bank Full time

About the Role:The Growth Marketing Head will lead the bank’s Growth Strategy and drive scalable, data driven customer acquisition, retention and revenue growth though Brand, Content, SEO, GEO, ASO & Performance and manage the digital ecosystem (including the website, blogs and E-mail). The candidate must have in-depth marketing experience and a passion for digital technologies to own the entire growth marketing funnel- from awareness and acquisition to engagement and monetization. She/He will work closely with different teams to design and execute experiments that accelerate business growth and ensure consistency through all digital marketing channels.This role demands a unique combination of analytical rigor, creative thinking, leadership and a deep understanding of the financial services landscape.Job Responsibilities:Growth Strategy & Leadership- Develop and execute bank’s growth marketing strategy aligned with the bank’s overall business goals. - Identify, prioritize and optimize customer acquisition and retention channels. - Collaborate cross-functionally with Product, Analytics and Business teams to capitalize on growth opportunities and increase client satisfaction through cohesive strategies - Own the growth marketing budget- Optimize ROI across campaigns and initiatives - Drive growth of platforms leveraging content and SEO marketing and drive the brand, content and SEO strategyCustomer Acquisition and Activation- Drive digital acquisition, activation, retention and monitor competition. - Lead Performance marketing efforts across paid, organic and referral channels (eg Google Ads, Meta, LinkedIn, SEO, GEO, ASO and Affiliates) - Develop segmented acquisition campaigns for different customer personas to create and maintain high levels of customer interaction - Oversee social media accounts, manage and improve online content, considering SEO and Google Analytics - Optimize lead scoring, CRM workflows and automation systems for conversion efficiency. - Manage end to end funnel of conversion in collaboration with inside sales team of the Bank where requiredRetention and Engagement- Analyse user behaviour (heat map / click stream data / drop off data) and key business problems to identify opportunities - Design and execute personalized lifecycle programs (email, push notifications, in-app communication) to increase engagement. - Define and manage key business events for campaign targeting and retargeting. - Track campaign wise conversions across segments & campaigns modes (campaign analysis, AB testing, funnel optimization) - Develop loyalty and referral programsEducation, Work Experience, Key Skill Set Requirements:- MBA from a Tier 1 / Tier 2 Business School - 14-18 years of proven experience in growth marketing, digital marketing or performance marketing with significant focus on financial services, fintech or consumer tech - Demonstrable experience in designing and implementing successful digital marketing campaigns - Strong analytical and data driven decision making skills; proficiency with performance analytics and attribution. - Hands on experience with SEO/SEM, Google Analytics, campaigns and CRM software - Strong leadership, communication and stakeholder management skills.

  • Growth Marketing Head

    2 weeks ago

    New Delhi, India Physics Wallah (PW) Full time

    Category Growth Head – CuriousJr (Physics Wallah) Location: Noida Head OfficeAbout the Role We are looking for a dynamic and data-driven Category Growth Head to lead the marketing and growth function for CuriousJr, a Physics Wallah venture. The ideal candidate is a strategic hustler who can build scalable acquisition, engagement, and retention systems...

  • Growth Head

    2 days ago

    New Delhi, India Unacademy Full time

    About Us Unacademy is India’s largest learning platform, built with a mission to democratize education for every learner. What began as a humble YouTube channel has evolved into a robust education ecosystem that brings together top educators, high-quality content, and cutting-edge technology. We serve millions of learners across the country, empowering...

  • Head of growth and performance marketing

    4 days ago

    Delhi, India GrowthMind TML Partners Full time

    Head of Growth and Performance Marketing – Google Ads – Tik Tok (Meta)TML PartnersTML Partners is seeking an experienced Head of Growth and Performance Marketing to lead our multi-channel acquisition and scale performance across Google Ads, Tik Tok, and Meta. This role is ideal for a data-driven leader with a strong strategic mindset and a track record...

  • Head of growth and performance marketing

    2 days ago

    Delhi, India GrowthMind TML Partners Full time

    Head of Growth and Performance Marketing – Google Ads – Tik Tok (Meta)TML PartnersTML Partners is seeking an experienced Head of Growth and Performance Marketing to lead our multi-channel acquisition and scale performance across Google Ads, Tik Tok, and Meta. This role is ideal for a data-driven leader with a strong strategic mindset and a track record...

  • Head of Growth

    2 weeks ago

    New Delhi, India VoizPanda Full time

    Head of Growth (Marketing & Sales)Type: Consultant / Contract with possible full-time transitionLocation: Hybrid (Bangalore preferred)Engagement: Contractual to start — with scope to go full-timeCompensation: Open to hybrid (base + equity for the right leader)Why Join UsVoizPanda, Digi9’s flagship AI-powered multi-calling platform, helps businesses...

  • Head of Marketing

    2 weeks ago

    New Delhi, India Manova - A New Helping Hand Full time

    Location: JaipurCompensation: As per discussion / Industry competitiveWork Type: Full-time | Leadership RoleAbout the RoleWe are looking for a highly-driven Head of Marketing & Customer Growth who can scale Manova’s customer base across households and businesses. This is a high-impact leadership role for someone who wants to build and execute growth...

  • Head of Growth

    20 hours ago

    New Delhi, , India Collective Newsroom Full time ₹ 20,00,000 - ₹ 25,00,000 per year

    JobPurposeThe Head of Growth & Audience will spearhead the growthagenda across our Indian -languages digital news operation under the BBC brand,driving increases in audience reach, engagement and sustainable revenue streamsacross digital platforms. Operating within the Collective Newsroom (CNR)framework, the role focuses on leveraging innovative strategies...

  • Founding Head of Marketing

    5 days ago

    New Delhi, India Curately AI, Inc Full time

    Job Title: Founding Head of Marketing & Growth Location: Remote Stage: Early-stage, Focus: Growth, Brand, Demand, and Everything in BetweenWhy This Role Matters Curately AI is redefining how enterprises and staffing firms engage, source, and hire talent — powered by agentic AI workflows. We’re growing fast, and we’re looking for ahands-on operatorto...

  • Head of Growth and Performance Marketing

    3 days ago

    Delhi, India GrowthMind TML Partners Full time

    Head of Growth and Performance Marketing – Google Ads – TikTok (Meta)TML PartnersTML Partners is seeking an experienced Head of Growth and Performance Marketing to lead our multi-channel acquisition and scale performance across Google Ads, TikTok, and Meta. This role is ideal for a data-driven leader with a strong strategic mindset and a track record of...

  • Head of Growth and Performance Marketing

    2 days ago

    Delhi, India GrowthMind TML Partners Full time

    Head of Growth and Performance Marketing – Google Ads – TikTok (Meta)TML PartnersTML Partners is seeking an experienced Head of Growth and Performance Marketing to lead our multi-channel acquisition and scale performance across Google Ads, TikTok, and Meta. This role is ideal for a data-driven leader with a strong strategic mindset and a track record of...