Adobe Experience Platform

3 weeks ago

Kanpur, Uttar Pradesh, India Tech Prime Consulting Full time

Lead – Adobe Experience Platform (AEP)

Experience: 8+ years (Minimum 4 years of core AEP experience)

Location: Coimbatore, 2 days work from office

About the Role

We are looking for a highly skilled Lead Adobe Experience Platform (AEP) Specialist to drive strategy, architecture, and implementation of data-driven customer experiences. This role demands strong expertise in AEP and related Adobe Experience Cloud products, along with a proven ability to optimize, automate, and scale complex digital marketing ecosystems.

Key Responsibilities

  1. Adobe Experience Platform (AEP) Expertise – Understanding of AEP's architecture, data modeling, and functionalities like Real-Time Customer Profile, Data Lake, and Customer Journey Analytics.
  2. Adobe Experience Cloud (AEC) Products – Hands-on experience with Adobe tools like Adobe Customer Journey Analytics (CJA), Adobe Experience Manager (AEM), Adobe Target, and Adobe Real-Time CDP.
  3. Data Ingestion & Transformation – Experience with ETL (Extract, Transform, Load) processes, data schemas (XDM - Experience Data Model), and integration of multiple data sources into AEP.
  4. Query and Data Management – Strong skills in SQL, NoSQL, and Adobe Query Service to process and analyze customer data.
  5. Identity Resolution & Identity Graph – Knowledge of identity stitching and how AEP manages customer identities across different data sources.
  6. Tag Management & SDKs – Experience in Adobe Launch (Tags) and Adobe Mobile SDK for data collection and event tracking.
  7. Streaming & Batch Data Processing – Ability to work with APIs, event-driven architectures, and batch data ingestion into AEP.
  8. Cloud & Big Data Technologies – Experience with AWS, Azure, Google Cloud, Kafka, Spark, or Hadoop is an added advantage.
  9. Scripting & Development – Proficiency in JavaScript, Python, or Java for data transformations and API integrations.
  10. Adobe Experience Platform APIs – Hands-on experience with AEP APIs to automate and extend platform capabilities.

Optimize, Automate, and Scale AEP implementations

CI/CD & DevOps

API Development

Cloud Platforms

Data Governance & Compliance

Identity & Access Management (IAM)

Collecting and integrating data from various sources.

Centralizing and standardizing customer data for consistency.

Segmenting customers to target specific groups effectively.

Designing and optimizing customer journeys to enhance engagement.

Analyzing data to gain insights and improve marketing strategies.

Delivering personalized experiences using data science and machine learning.

Ensuring compliance and security of customer data.

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