Jr. Social media Associate

4 months ago


Kolkata, India Alchemy Group Full time

Job Responsibilities :


  • Help the team in managing the brand’s social media to promote and create awareness
  • Devising Social Media strategies with the team for exclusive Talent representatives
  • Plan and maintain digital initiatives and posting schedules across all online platforms including Instagram and other social media platforms
  • Post content for social media platforms daily engage with followers, and plan contests and giveaways
  • Ideate, shoot, and edit day-to-day content in the form of (but not limited to) photos, graphics, videos, and GIFs primarily for our social media channels, but also for our Influencers and other digital mediums
  • Creating content ideas, calendars for the social media influencers, and campaign scripts.
  • Attend external and internal events and assist with Social Media Coverage


Job Requirements :


  • Excellent communication skills and copywriting skills.
  • Deep understanding of social media and messaging platforms, market trends, industry standards, and tools of the trade


WHAT WE ARE LOOKING FOR :


  • Ability to drive initiatives, be creative, and innovative, and able to think out of the box to drive conversations on the Brand’s social media presence
  • Copywriting and editing skills are a must to deliver the brand’s message on Social Media
  • Passionate and knowledgeable about different categories around entertainment, sports, lifestyle, fashion, music, and more.
  • Good understanding of the digital environment and the opportunities for using social media and online PR to support marketing objectives
  • Fluency with social media metrics, analytics, and benchmarks including tracking and understanding attribution from social media.



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