Senior Copywriter

3 weeks ago

Bengaluru, India Brand Scale - Up Inc. Full time

Senior Copywriter Location: HRBR Layout, Kalyan Nagar, Bengaluru Designation: Senior Copywriter Hiring For: Brand Scale-Up Inc. Position Overview: We are looking for a creative copywriter to write clear and concise copies for ads, social platforms, UGC video concepts and marketing materials. Your words will inform and engage target audiences for various D2C and FMCG brands our agency works with. Our ideal candidate is a team-spirited, skilled and imaginative writer with a keen eye for detail. Key Responsibilities : - Write clear, concise, and persuasive copy for social media, advertisements, emails, and other marketing materials. -Write scripts for UGC videos or TVC/DVCs by understanding multiple FMCG and D2C Brands -Assist in brainstorming and developing creative concepts and ideas. -Conduct research on industry-related topics to ensure content is accurate, relevant, and engaging. -Adapt writing style and tone according to the target audience and brand voice. -Collaborate with the design and marketing teams to create content that complements visual elements. -Stay up-to-date with industry trends and best practices in copy-writing, script-writing and marketing. Qualifications: -Experience writing copy specifically D2C & FMCG brands. -3-5 years of experience working in an advertising/digital marketing agency. -Familiarity with social media platforms and digital marketing trends. -Ability to ideate and write in both Hindi and English -Strong skills in both Copywriting as well as Script-writing.  More About Us- Brand Scale-Up Inc. is a brand-strategy-led Digital Marketing Agency that specializes in Social Media Management, Performance Marketing and Video content Production. Brand Scale-Up Inc. has worked with various FMCG and D2C brands such as Tata Consumer Products, Wipro Consumer, Protinex, Protinex Diabetes Care, Tetley, Eva, Organic India, Dexogrow and much more

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