Associate Creative Director

23 hours ago

Bengaluru, Karnataka, India Fincity Full time

Associate Creative Director - Art

Fincity Bengaluru, Karnataka, India (On-site)

Rouzy Tribe (https://www.rouzytribe.com) is a Creative & Digital Marketing Agency of Fincity serving clients in Real Estate Industry. We specializes in crafting innovative and impactful campaigns for brands. We believe in the power of storytelling, crafting innovative and impactful campaigns that deliver superlative results.

About the role

We're always looking for great folks to come and join us on this fantastic adventure. The creative team at Fincity believes in creating a brand that is honest, straightforward, and trustworthy. We are scouting for smart, obnoxiously talented, self-driven individuals excited about being part of one of India's fastest-growing startups. As a copywriter with the company, you will create compelling and innovative narratives and campaign messaging across digital media, video, mobile and audio platforms that connect brands to our TG in collaboration with the creative team.

Responsibilities:

  • Creative Leadership & Vision:
  • Collaborate with the Creative Director to define and articulate the overall creative vision and strategy for assigned brands and projects.
  • Provide strong art direction and ensure visual consistency across all touchpoints.
  • Champion bold, innovative, and effective creative solutions.
  • Stay current with design trends, best practices, and emerging technologies.
  • Concept Development & Execution:
  • Lead and participate in brainstorming sessions to generate creative concepts.
  • Develop and present compelling visual concepts and mockups to internal teams and clients.
  • Oversee the execution of design projects, ensuring they meet strategic objectives, brand guidelines, and quality standards.
  • Provide hands-on design contributions to key projects when necessary.
  • Team Management & Mentorship:
  • Lead, inspire, and mentor a team of art directors and designers, fostering their professional growth.
  • Assign tasks, set clear expectations, and manage workloads to ensure projects are delivered on time and within budget.
  • Provide constructive feedback and guidance to improve the team's creative output.
  • Foster a collaborative and inclusive work environment that encourages creative thinking and innovation.
  • Client Collaboration & Presentation:
  • Build and maintain strong relationships with clients, understanding their business goals and marketing challenges.
  • Present creative concepts and design solutions to clients with clarity and confidence, effectively articulating the strategic rationale.
    • Cross-functional Collaboration:
    • Work closely with copywriters, strategists, account managers, and production teams to ensure seamless integration of creative concepts.
    • Participate in the development of creative briefs and provide valuable input from an art direction perspective.
    • Ensure effective communication and collaboration throughout the project lifecycle.
    • Project Management:
    • Oversee multiple design projects simultaneously, managing timelines, resources, and budgets effectively.
    • Review and approve design work at various stages to ensure quality and adherence to project requirements.
    • Identify and address potential challenges proactively.

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