
Marketing Content Manager
3 weeks ago
Job Title: Content Marketing Manager
Location: Bengaluru
Experience Required: 3 to 7 Years
Company: Airlearn
About Airlearn
Airlearn is redefining the way people learn languages. With over 1M+ users in 190+ countries, we're making language learning fun, fast, and effective through viral content, real-life scenarios, and creator-led experiences.
What You'll Own & Drive
1. YouTube Leadership
- Develop and execute a winning YouTube content strategy for long-form videos.
- Own the journey from content ideation, research, and scripting to publishing and performance tracking.
- Build brand IPs—series and formats that become synonymous with Airlearn.
2. Organic Growth & SEO
- Drive organic traffic and visibility across search and video platforms.
- Use SEO best practices to optimise content for discoverability and ranking.
- Grow audience engagement without depending on paid ads.
3. Storytelling & Production
- Write compelling scripts that hook viewers from start to finish.
- Oversee end-to-end video production—briefing, shooting, editing, and post-production.
- Collaborate with designers, editors, and subject matter experts to deliver high-quality outputs.
4. Brand Positioning & Awareness
- Craft and distribute content that reinforces Airlearn's position as a thought leader in EdTech.
- Increase brand recall and nurture a loyal audience base.
- Analyse performance metrics to refine content strategies for continuous improvement.
What We're Looking For:
- 3–7 years in content marketing, with proven YouTube & SEO success.
- Scriptwriting + video production chops.
- Strategic thinker who can turn content into brand love & leads reframe
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