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Senior Media Buyer

2 months ago

Kolkata, India Studio APS India Full time

️Senior Media Buyer Performance Marketing


At Studio APS, we take pride in our proven track record of propelling some of India's leading direct-to-consumer (D2C) brands forward. We specialize in crafting impactful digital strategies aimed at driving substantial revenue growth for our clients. Our commitment is to cultivate a collaborative team environment, seamlessly blending creativity with efficiency. What sets us apart is our distinctive culture and outstanding incentive programs. We are an official Meta and Google partner. Some of a our clients include One8, Lux, Fixderma & Arena Multimedia.


Position Overview:

As a Meta and Google Media Buyer, you'll be responsible for managing and optimizing ad campaigns across Meta (formerly Facebook) and Google platforms. Your expertise in digital advertising will be instrumental in driving targeted traffic, increasing conversions, and maximizing ROI for our clients.


Responsibilities:

  • Develop and implement effective media buying strategies on Meta and Google platforms.
  • Monitor campaign performance, analyze data, and optimize ad placements to achieve campaign objectives.
  • Stay informed about industry trends, platform updates, and best practices to ensure campaigns remain competitive.
  • Collaborate with internal teams to align ad creatives with campaign goals and target audience preferences.


Qualifications:

  • Bachelor's degree in Marketing, Advertising, or a related field.
  • Proven experience managing ad campaigns on Meta (Facebook/Instagram) and Google Ads platforms.
  • Strong analytical skills and the ability to interpret data to make informed decisions.
  • Knowledge of ad targeting options, bidding strategies, and campaign optimization techniques.
  • Excellent communication and collaboration skills to work effectively with cross-functional teams.


Benefits:

  • Competitive salary and benefits package.
  • Opportunities for professional growth and development.
  • Flexible work arrangements and a supportive team environment.
  • Chance to work with diverse clients and industries, gaining valuable experience.
  • Access to resources and training to stay updated on industry trends and best practices.


How to Apply:

If you're passionate about digital advertising and ready to make an impact, we want to hear from you Please submit your resume along with a cover letter outlining your relevant experience and why you're the perfect fit for this role. We look forward to reviewing your application

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