Creative Director
2 days ago
Eastvantage is seeking a dynamic and innovative Creative Director / Content Chief Officer to join our growing team. In this role, you will lead creative and content-driven business development initiatives that directly impact growth and market positioning. As a strategic leader with expertise in creative direction and communications, you will inspire a talented team, develop compelling proposals and presentations, and ensure our creative output aligns with client needs and business goals. Additionally, you will leverage cutting-edge tools, including AI, to enhance creativity and streamline processes.
Key Responsibilities
Creative Leadership & Team Management
- Lead and mentor the creative team, ensuring high-quality outputs and fostering a collaborative, innovative culture.
- Oversee the development of creative strategies, concepts, and presentations for both internal and client-facing initiatives.
- Take ownership of creating targeted digital presentations for each industry segment we aim to reach. Raw data and insights will be provided by key stakeholders, including the CEO, department heads, and other relevant people in Eastvantage. The role requires the ability to transform this information into compelling and visually impactful presentations
- He/she must be willing to work closely with a small, dynamic team, be a self-starter, and take initiative to create presentations independently, ensuring high-quality output.
- Drive professional growth through quarterly performance evaluations, ensuring 100% completion.
Proposal & Bid Management
- Spearhead the creation of strategic proposals (RFX), ensuring high-quality, tailored responses that reflect company strengths and meet client needs.
- Oversee the complete lifecycle of business proposals, from initial drafting to final submission, ensuring a strong emphasis on creativity, strategic alignment, and on-time delivery.
- Collaborate closely with Sales, Marketing, and Operations teams to align on messaging, business solutions, and strategy.
- Proactively engage with the sales and operations team to uncover client needs and develop tailored proposals.
- Collaborate with research analysts (Data Monitoring, Business Insights) to conduct secondary research, providing market size estimates and in-depth industry analysis to create strategic presentations.
- Ensure all pitches (sales decks) are creatively compelling and align with Eastvantage’s strategic goals.
Campaign Strategy & Content Development
- Develop and execute creative campaigns, leveraging data and insights to craft targeted, results-driven content.
- Lead content creation efforts, including case studies, capability documents, website copy, and presentations, ensuring alignment with brand messaging and SEO best practices.
- Create persuasive copy in various styles, tailoring content to meet audience needs and business goals.
Process Improvement & Operational Excellence
- Streamline creative workflows and integrate AI tools to enhance productivity and operational efficiency.
- Develop comprehensive guides and best practices to improve team processes, ensuring 95% client approval rates with minimal revisions (max. 3).
- Ensure that all creative deliverables are error-free, meeting the highest standards of quality and client expectations.
- Continuously evaluate and improve internal processes to drive performance and ensure the achievement of key business objectives, including SLAs and KPIs.
Collaboration & Stakeholder Engagement
- Collaborate with internal teams (Sales, Marketing, Research) and external clients to deliver integrated solutions and impactful presentations.
- Stay informed on industry trends, competitor strategies, and market insights to ensure our creative work is always aligned with client demands.
- Play a key role in client pitches, confidently presenting all information and solutions in the best way that will drive business growth.
Qualifications
Experience:
7+ years in creative leadership, content strategy, or business development roles with a proven track record of successful proposals, campaigns, and client engagement.
Creative Expertise:
Strong portfolio showcasing creative campaigns, proposals, and client presentations, must know Adobe Photoshop/Illustrator, Canva, other relevant software for visual material production
Strategic Mindset:
Ability to translate business goals into actionable creative content that drives results.
Collaboration:
Experience working cross-functionally with Sales, Marketing, Operations, and Research teams.
Tools:
Proficiency in creative tools (e.g., Adobe Creative Suite), Canva, Powerpoint, SEO writing, and digital content strategy. Familiarity with AI tools and data-driven insights is a plus.
Communication:
Excellent written and verbal communication skills, with the ability to present complex ideas clearly and persuasively.
Industry Knowledge:
Experience in BPO or familiarity with sectors like technology, telecom, healthcare, or finance is a plus.
Skills
- Experience leading high-level business development initiatives, including proposal management and client relationship building.
- Strong understanding of sales processes, Go-To-Market (GTM) strategies, and content-driven business growth.
- Proficiency in design tools like Adobe Creative Suite or other content creation platforms.
This role is ideal for a creative leader who combines visionary thinking with business acumen, and who is ready to lead content-driven business development efforts that have a direct impact on the company's growth If you're passionate about driving growth, leading creative teams, and creating content that stands out in the market, Eastvantage wants to hear from you.
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