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Programmatic Operations Role

2 months ago

Pune, India Matrix HR technology Full time

Responsibilities:

Campaign Implementation:

- Partner with Ad Ops, agency teams, and client services to implement campaign setups within DSPs (DV360, TTD, Amazon) according to media plans.

- Track, monitor, and troubleshoot early campaign performance related to setup and technical issues.

Campaign Optimization & Analysis:

- Leverage DSP and ad server data to analyze campaign pacing and performance metrics daily.

- Implement data-driven optimizations to ensure campaigns meet client KPIs.

- Generate and deliver comprehensive client performance reports.

- Collaborate with clients to identify the best optimization strategies based on campaign insights.

- Utilize optimization dashboards to refine campaigns and provide feedback on data visualization improvements.

- Assist colleagues with optimizing complex programmatic setups.

Experience & Skills:

- Proven experience in programmatic operations, ideally with a focus on YouTube campaigns

- Familiarity with leading DSPs like DV360 and The Trade Desk (TTD).

- Strong analytical and problem-solving skills.

- Excellent communication and interpersonal skills to collaborate effectively with internal and external stakeholders.

- Ability to work independently, manage multiple priorities, and thrive in a fast-paced environment.

- Experience working in night shifts (US Time Zone) is a must.

- Knowledge of PMP (Private Marketplace) and PC (Programmatic Direct) deals is a plus.

Benefits:

- Opportunity to work with a leading global agency and contribute to cutting-edge campaigns

- Dynamic and fast-paced work environment with a focus on learning and growth

(ref:iimjobs.com)