Email Marketing Executive

2 weeks ago


New Delhi, India EPixelSoft Full time

About EPixelSoftEPixelSoft is a leading custom software development company specializing inSaaS solutions, mobile & web app development, automation engineering, cloud transformation, and AI/ML-powered platforms . With clients across theBFSI, Healthcare, EdTech, and SaaS sectors , we bring innovation, speed, and affordability to mid-market and enterprise-grade digital solutions.Role OverviewWe are looking for ahighly experienced and proactive Email Marketing Executiveto join our dynamic marketing team. This role is ideal for someone withstrong lead generation expertise, deep knowledge of email marketing automation tools, and excellent English communication skills . You’ll be responsible for crafting and executing email campaigns that drive engagement and result in qualified meetings with decision-makers.Key ResponsibilitiesLead Research & Prospecting Identify and qualify leads using platforms like LinkedIn, Apollo, ZoomInfo, Crunchbase, and other tools Segment leads by niche, geography, industry, and decision-maker profiles✉️Email Campaign Execution Create and manage outbound email campaigns using tools like Instantly, Lemlist, Mailchimp, or similar Monitor performance metrics (open rate, CTR, reply rate) and optimize continuouslyStrategy & Copywriting Develop high-converting cold email sequences tailored to EPixelSoft’s core services Collaborate with marketing and sales teams to define targeting strategy by industry (Fintech, SaaS, Healthcare, EdTech) Write personalized, value-driven messages that resonate with CXOs, Founders, and VPsAppointment Setting Drive prospect engagement with the end goal ofbooking qualified discovery meetings Ensure proper CRM tagging and follow-up for warm leadsWho You Are✔️ 3+ years of proven experience inemail marketing / outbound sales campaigns / B2B lead generation ✔️ Bachelor's degree in any discipline ✔️ Excellent written and spokenEnglish communication ✔️ Strong understanding ofICP creation, campaign tracking, A/B testing, and inbox warm-up techniques ✔️ Self-motivated with a results-driven approach ✔️ Familiarity with CRM tools likeHubSpot, Zoho CRM, or Pipedriveis a plusWhat We OfferAttractive Salary(Based on experience & skills) Performance-Based Incentives Health InsuranceCoverage Exposure tointernational clientsand cutting-edge technologies Freedom to explore and experiment with marketing innovations Work closely with leadership and shape marketing strategies from ground-upReady to Join Us?If you’re passionate about crafting impactful email campaigns, converting cold leads into warm opportunities, and working in a fast-paced tech environment, we want to hear from you


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