
Paid Media Specialist
3 days ago
Department: - Paid Media - Search(SEM)
No. of years of Experience: - 3-4 Years
Location: - Marol Andheri (East) Mumbai
Job Description: -
• 3+ years of experience in digital media buying across platforms.
• Responsible for strategizing, managing and optimizing all paid media campaigns on various
channels such as Facebook, Instagram, Google, Twitter, LinkedIn, Amazon advertising,
programmatic, etc. for clients across the industry.
• Assist planning team with data & insights for media planning.
• Make reports and analysis using tools like Google Analytics, Adobe analytics & Google Data
Studio.
• Analyze digital campaigns success & report on KPIs set down before the campaign
• Effectively communicate with the team and act as the point of contact for clients.
• Stay up-to-date with digital technology trends
• Must be able to convert the client brief into an actionable marketing plan which covers
internal briefing for the content, creative & performance teams.
Required Skill: -
• Excellent written and Oral communication
• Well versed with the ads dashboard of Facebook, Google Adwords, DV360, Twitter Ads,
LinkedIn, Amazon advertising, programmatic, etc.
• Sound knowledge about tools like Similar Web, SEMRush, Google Tag Manager, Google Data
Studio, Google Analytics, Microsoft Clarity, Adobe analytics, etc.
• Should be able to guide the team.
• Should be able to work independently with minimum supervision
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