Mobikasa - Head - Digital Marketing

3 weeks ago

remote india Mobikasa Pvt. Ltd. Full time

About the job

About Mobikasa

Mobikasa is a leading web and mobile app development company that offers a wide range of IT services, including e-commerce development, digital marketing, and more.

We are committed to delivering innovative solutions and helping our clients achieve their digital goals.

Mobikasa specializes in E-commerce, Mobile apps, tablet apps and web solutions.

Our products are developed using the most stringent technical standards and uncompromising attention to detail.

Whether you're looking for a one-off, turn-key or enterprise solution.

Job brief

We are looking for a qualified Digital Marketing Head to take the lead in developing successful, long-term digital marketing strategies for our company.

As a Digital Marketing Head, you should have in-depth marketing experience and a passion for digital technologies.

You will work closely with different teams to ensure consistency through all digital marketing channels.

You should also provide forward-thinking ideas to build and maintain a strong company web presence.

Ultimately, you should be able to drive all digital marketing efforts to achieve our business Build our digital marketing roadmap

- Manage all digital marketing channels (e. website, blogs, emails and social media) to ensure brand consistency

- Measure ROI and KPIs and prepare budget

- Develop specific campaigns to create and maintain high levels of customer interaction

- Oversee our social media accounts

- Manage and improve online content, considering SEO and Google Analytics

- Forecast sales performance trends and act proactively to increase our market segment

- Liaise with Product, Design and Sales directors to increase client satisfaction through cohesive strategies

- Motivate digital marketing team to achieve goals

- Monitor competition and provide ideas to stand out

- Stay up to date with digital technology developments

Requirements and skills-

- Proven work experience as a Digital marketing Head/ Lead

- Demonstrable experience in designing and implementing successful digital marketing campaigns

- Strong understanding of how all current digital marketing channels function

- Solid knowledge of online marketing tools and best practices

- Hands on experience with SEO/SEM, Google Analytics, PPC and CRM software

- Familiarity with web design

- Excellent analytical and project management skills

- Strong team management and communication (written and verbal) skills

- BSc degree in Marketing, Digital technologies or relevant field

(ref:iimjobs.com)

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